Video: #1 problem CMOs face today

I’m often asked what the #1 problem is that CMOs face. It’s not an easy question to answer because so much depends on the sector and the CMOs role within the organization itself. But one common issue I see all the time is the critical need for CMOs to work more closely with CEOs, CIOs, and sales leaders in the organization. Here’s a video I shot recently on this topic. Take a look and let me know what you think.

 What’s the #1 problem you think CMOs face today?

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