Wine Sales Symposium

IN-PERSON EVENT THIS WEEK! Join us This THURSDAY, May 16, 2024, to hear insights, advice, and predictions from industry leaders and winery executives from thriving brands sharing their strategies for succeeding in this competitive landscape. For more information and to register, visit: https://buff.ly/3gbwPJg

JOIN US THIS THURSDAY, May 16, 2024, to hear insights, advice, and predictions from industry leaders and winery executives from thriving brands sharing their strategies for succeeding in this competitive landscape. View the session topics, speaker line-up, event details, and more: winesalessymposium.com

The 2024 Wine Sales Symposium is next week - Thursday, May 16th! This one-day event will deliver insights, advice, and predictions from industry leaders and winery executives from thriving brands sharing their strategies for succeeding in this competitive landscape. Learn more about the event program, view the speaker line-up, and register! https://buff.ly/3SBAYqY

Consumer data is everywhere - but unlike demographic data, which focuses on basic demographic characteristics, psychographic data provides insights into the psychological aspects of consumer behavior. This Wine Sales Symposium session, sponsored by 5forests, will explore the world of human-centric marketing and the type of data that can help marketers understand the motivations, preferences, and decision-making processes of their target audience, allowing a more personalized and targeted approach to selling wine. Learn more about this session: https://buff.ly/3WgdPOx

Who are the U.S. consumers who regularly spend $20 or more on a bottle of wine; what motivates them to do so, and for which occasions? This Wine Sales Symposium session will discuss the results of a new Wine Market Council (WMC) research study showing some surprising changes in demographics, motivations, and purchase occasions of high-end consumers, and provide some potential action items for wineries and retailers to engage more successfully with this special segment of consumers. Read more: https://buff.ly/3vZ1LGK

Wine Club Retention is a critical component of success for wineries, serving as a cornerstone for building lasting relationships with customers and driving sustainable growth. But with traffic down, the pressure is on for this vital DTC channel. This Sales Symposium session, sponsored by HubBox, will provide attendees with invaluable insights from industry leaders who have mastered the art of member engagement, growing club revenue, and ensuring your wine club thrives even in challenging times. Learn more: https://buff.ly/3vYWIpJ

Business leaders rely on data to gain insights into the company's current state, identify growth opportunities, assess risks, and optimize business processes. This session Wine Sales Symposium session will host a panel of industry leaders and wine executives providing attendees with real-world examples of how using data to make decisions, they can pinpoint ways to increase their revenue, improve retention, gain a competitive advantage, and achieve sustained growth. Learn more about "Data in the C-Suite: Leading from the Top"? https://buff.ly/3nbLgm6

Looking to expand your distribution into new states and improve it in underperforming markets? This Wine Sales Symposium bonus session, "Navigating Wholesale Distribution - Keys for Success When Launching New States and Managing Wholesalers", hosted by The Digest of Wine & Spirits Law, will provide take-away materials, including a comprehensive list for considering new markets, tips for having efficient and effective meetings with potential distributors, and prepare you to be successful in managing your distribution. Find out more: https://buff.ly/4arJZee

Looking for innovative approaches to connect with a younger wine-consuming audience? This Wine Sales Symposium bonus session, "Tackling Demographic Shifts: Attracting & Retaining New Audiences", hosted by Corksy, will explore the challenges of declining sales and wine club memberships, and gain valuable insights into strategic techniques for attracting and retaining the new generation of wine enthusiasts. Find out more about this session: https://buff.ly/3xxUpKP

With the evolution of eCommerce, shifting consumer behaviors, and changes in carrier operations, what are the current best practices for wine deliveries? This Wine Sales Symposium bonus session, hosted by Wineshipping, will delve into proven strategies that increase delivery and discuss changes in carrier operations and service availability, as well as share client examples and success stories. Learn more and register - EARLY BIRD ENDS TODAY! https://buff.ly/3JcUeaj