We Built This Brand

Smart brands know that their marketing could use an extra charge from time to time. On our all-new episode of We Built This Brand, we’re talking to Battery’s Group Creative Director Michelle Fischer. Want to know what goes into rebranding a professional sports team? Need a quick lesson in “farmcore?” We’ve got you covered in link below ?? https://lnkd.in/ei95ywFV

What do you know about the state of Alabama? Shannon Harris gives us a peek behind the curtain on Big Com's campaign promoting the beauty of her home state. https://lnkd.in/e8Sa6X_K #marketing #branding #advertising

What’s chaos if not a little fun and exciting? Shannon Harris tells us why Big Com helped Ghost Tequila kill the margarita. https://lnkd.in/e8Sa6X_K #marketing #branding #advertising

?? Podcast déjà vu? Sometimes, the podcast industry feels like GroundPod’s Day—the same moves, just with new players. This week, it’s SiriusXM, shifting gears after locking down big podcasts. Now, they’re expanding to YouTube and Spotify. Sound familiar? In this week’s newsletter: ?? Going Big with Shannon Harris – On We Built This Brand, we talk creative risks, branding, and why marketing is just advanced make-believe. ?? Spotify’s Big Payouts – Some podcasters are raking in six figures—but is it a win for everyone? ?? SiriusXM’s Pivot – Their premium podcasts are now hitting YouTube & Spotify. Will it pay off? ?? Want to launch a podcast? We’ve helped 50+ podcasts get millions of downloads. Let’s make yours next. ?? Read more ??

Marketing professionals can learn a thing or two from kids. Big Com’s Shannon Harris explains how some campaigns are “advanced make-believe.” https://lnkd.in/e8Sa6X_K #marketing #advertising

If you want to make an impact in the marketing, you’ve got to go Big or go home. On our all-new episode of We Built This Brand, we’re chatting with Big Com’s Executive Creative Director Shannon Harris. Want to make bold designs to help your clients grow? Start by clicking this link below ?? https://lnkd.in/eJdwwYYU

You want a free chicken? According to Chris Hill, MBA, all you need to do is call your local radio station. A lot. Hear our full conversation with Jess Curtis of J-Bird Digital Designs right now at the link below ?? https://lnkd.in/eVuzbxhT

What’s a bird to you? There’s no wrong answers, so you don’t need to worry about ruffling any feathers. On this all-new episode of We Built This Brand, we’re talking to Jess Curtis, the founder of J-Bird Digital Designs. Find out how she empowers artists while continuing to grow her own business! https://lnkd.in/eiXNfXVH

We are excited to launch tomorrow's interview with Jess Curtis of J-Bird Digital Designs, and we also have some exciting news about We Built This Brand! Stay tuned! https://lnkd.in/g9mpbYji

Tune into the latest podcast episode of We Built This Brand, featuring our very own Katie Peninger, VP of Account Service!??? Katie joins host Chris Hill, MBA to unpack her career journey from Creative to Account Service, her path to joining Lewis 11 years ago, and some of her most exciting client projects, including the #WorldBourbonToast. https://lnkd.in/e2wsnA_x #agencylife #agencyculture #careerjourney #marketingpodcast