The Professional Services Marketing Show (PSM Show)

Building a strong personal brand is all about authenticity and strategy. Personal branding aligns your unique identity with career ownership and visibility, boosting professional growth while creating a positive workplace environment. Join Deirdre Booth, FSMPS, CPSM and Uniqueka Walcott, CPSM, the "Billion Dollar Bid Writer," to explore these concepts and gain practical insights on embracing change and leveraging feedback for career advancement. Don't miss out on discovering the secrets to career growth and workplace transformation in this episode. Tune in now! https://lnkd.in/gFVZ93S9

Doing the right thing right, takes a plan and purpose. Cause marketing connects a company's products or services with a social cause or charitable organization, creating mutual benefits. This strategic approach not only enhances brand reputation and customer loyalty but also generates tangible positive impacts in society. Tune in to this episode featuring guests Jodi Sommers, CPSM, LEED Green Associate and Megan Falkenstein as they reveal how you can harness the power of cause marketing to make a difference while growing your brand. Come learn about it in this episode! Listen here: https://lnkd.in/grZtQj-P

Summer is here, and we know many of you are taking some well-deserved downtime. To keep you inspired and informed, we're sharing a bundle of our best episodes on leadership and team dynamics. Enjoy these insightful discussions during your summer breaks, happy listening! ???? Leadership and Team dynamics 1. Episode 274: Marketing and Finance: The Dream Team https://lnkd.in/gYEccSB6 ? Practical advice on enhancing roles within the company and fostering collaboration between marketing and finance teams. 2. Episode 271: Leader Advocate https://lnkd.in/dpRGKEcu A chat about servant leadership and building a positive marketing/BD/leadership culture with Chad Heimbigner. 3. Episode 266: Conger Construction Case Study in Authentic and Intentional Leadership https://lnkd.in/g2Qe8m8S A case study on authentic leadership with Justin Conger, focusing on servant leadership and its impact on company culture.

Tired of fighting the good fight alone? You need an ally who understands your challenges. In this episode, Frank interviews Laurie Lumish, Principal and Director of Marketing and Business Development at Degenkolb Engineers, alongside CFO Maury Ballif. They reveal how their collaboration strengthens both marketing and finance, driving business growth. Learn from their experiences and strategies for building strong working relationships. #WorkingRelationships #BusinessGrowth #TeamSuccess Listen here: https://lnkd.in/gYEccSB6

Ready to master your company's conference strategy? ?? Check out our latest episode where Frank and Deirdre share expert tips on planning, setting SMART goals, and crafting your message. Elevate your conference presence and achieve your goals! #ConferenceSuccess #StrategicPlanning #BusinessGrowth Listen here: https://lnkd.in/gjgh-UWq

Want to make the most of your next professional conference? This episode covers strategic networking, setting realistic goals, engaging with speakers, and making the most out of the entire event, including the final keynote session. Get practical tips and learn about proper etiquette! #ConferenceTips #Networking #ProfessionalDevelopment Listen here: https://lnkd.in/gcDCGJiD

What's it like to have a leader who?is a true advocate for?marketing and BD??Chad Heimbigner, COO of Coffman Engineers, shares his philosophy and approach to the leader advocate role. #coffmanengineers #leaderadvocates Listen here:?https://lnkd.in/dpRGKEcu

If you had a time machine and could spend 5 minutes with your younger self, what advice would you give yourself? Deirdre Booth, FSMPS, CPSM and Kate Robinette, CPSM share their thoughts. #milestonebirthday #sageadvice Listen here:?https://lnkd.in/gdzaqpWV

What do theater and AEC have in common? Everything. Hit the floor boards for a discussion about transferable theater skills with Kayla McCause, MS, CPSM , Kate Robinette, CPSM, and Kathryn Ness, CPSM. #theaterislife #aecmarketing #aecbd #theaternerd Listen here: https://lnkd.in/drJSHyxq

"When I'm picking up the heaviest thing I've ever picked up is the moment when I am most in my own body. So, I use extreme physical experiences to serve mindfulness." Ryn Bennett, CPSM, MPH, shares their experience of training and competing in Strongman Competitions as a philosophy for approaching life. **Recorded live at the 2024 SMPS Pacific Regional Conference** Listen here: https://lnkd.in/gyhRnQs2