Earlier this week, we had the pleasure of hosting our very first Roku Unplugged at the Horizon Media Offices in NYC! Roku Unplugged is a program for Agency Holding Companies that's equal parts education and networking where we break down complex challenges we’re facing in our industry with the same simplicity and delight we bring to millions of streamers every day. #Streaming #Advertising
Roku Advertising
广告服务
San Jose,CA 20,085 位关注者
Roku is the lead-in to TV. Follow for streaming inspiration and insights.
关于我们
At Roku, our mission is to create better TV for everyone. Our platform offers brands reach, scale, and results, delighting 85M+ households throughout their streaming journey. It’s all on Roku.
- 网站
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https://advertising.roku.com/
Roku Advertising的外部链接
- 所属行业
- 广告服务
- 规模
- 1,001-5,000 人
- 总部
- San Jose,CA
- 创立
- 2002
- 领域
- streaming advertising、digital advertising、omnichannel advertising、cross-channel advertising、tv advertising和OTT advertising
动态
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In “Short Takes with Marketers,” we’re spotlighting Roku’s work with brands and partners like dentsu X. Learn why TV streaming is a crucial part of their marketing strategies. Watch it now.?https://lnkd.in/drgUHMjM #Streaming #Advertising
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We're excited to partner with INCRMNTAL to set new benchmarks for measurable, data-driven advertising in the CTV space. Read more about how advertisers like Acorns harness CTV performance with Roku Ads Manager and INCRMNTL. https://lnkd.in/eQUV3ykj #Streaming #Advertising
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Tomorrow: hear from Charlie Goodman, Head of Roku Ad Exchange, at Streaming Media Connect, where he’ll debate if programmatic advertising will overtake brand advertising in 2025. Register here: https://lnkd.in/d87NyQYG #Streaming #Advertising
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The Roku Experience gives brands and agencies access to audience reach, innovative formats, and performance.?Leah Meranus of dentsu X shares how the agency approaches media buys and why Roku is a key part of the strategy. https://lnkd.in/drgUHMjM #Streaming #Advertising
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We've partnered with INCRMNTAL to provide marketers with a clear view of CTV performance. Read more in ADWEEK: https://lnkd.in/ekn_W-gV #Streaming #Advertising
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Hear from Roku's Jason Schifrien shares how Roku Exchange helps advertisers make smarter, safer buying decisions on streaming. Watch now: https://lnkd.in/eP8tgSA2 #Streaming #Advertising #TV
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Roku's "Short Takes with Marketers" series showcases our partnerships with advertisers and partners like PHD. Hear CEO Mike Solomon give his take on the biggest opportunities in streaming TV and more. Watch now.?https://lnkd.in/gfQDed6h #Streaming #Advertising
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With the skincare aisle getting crowded, Neutrogena wanted to drive awareness of its new Hydro Boost line. Learn how they maximized spend by going beyond video to unlock more reach on Roku.?https://lnkd.in/eGwUqZ4Y #Streaming #Advertising
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?? The Roku Channel just notched our fourth consecutive month of growth, as measured by Nielsen’s Gauge report. We grew 9% in January alone, putting us at 2.1% of all TV viewing time across both streaming and linear TV. And we did it by giving our viewers what they want: top-quality TV, movies, and sports. https://lnkd.in/eGJnsYWf
The Gauge?: Traditional TV Gets a Boost from Football and News in January 2025
nielsen.com