NIQ for Retail

For every customer, channel, aisle, and click Uncover pathways to growth with a new era of intelligence, powered by the most complete data, advanced technology, and retail expertise. Keep up with rapidly changing market dynamics and consumer behavior while collaborating with suppliers to make smart, fast decisions. Find out more: ?? https://lnkd.in/ekkJx9QY

Today’s consumers expect brands to understand their needs and deliver tailored experiences. But keeping up with shifting demands across channels is challenging for many retailers. NIQ’s solutions offer deep customer insights, using advanced analytics to understand evolving needs, predict demand, and segment audiences for targeted offers. Scale personalized marketing across channels and create seamless, relevant interactions that drive loyalty and engagement. #FollowUs for regular insights on customer analysis and personalized retail strategies. #CustomerSegmentation #RetailLoyalty #DataDrivenMarketing #PersonalizedOffers

“Shoppers want personalization, but only until it feels too intrusive.” – Sarah Duchazeaubeneix Commercial Leader, Western Europe for Retail Collaborative Projects at NIQ This tension is becoming one of the most important dynamics in customer experience. Consumers crave tailored experiences, yet 73% say companies collect too much personal data. As Sarah explains, the challenge is clear: Brands must walk a fine line between relevance and respect. ? Exclusive discounts and AI-powered recommendations can build loyalty ? But cross the line, and you risk eroding trust The solution lies in transparency, a clear value exchange, and giving consumers control over how their data is used. ?? Read this insightful piece from The Grocer to explore what’s next: https://lnkd.in/ednqBNFV #RetailInnovation #CustomerExperience #Personalization #DataPrivacy #ConsumerTrust #NIQ

?? ?????? ???????????? ???? ???????????? ???????????? ??????! ?? The countdown to C360 2025 has officially begun! ?? Join us on the ‘Quest for Next’, where the brightest minds in data, AI, and the retail market come together to shape what’s next for the industry. ?? June 2-4, 2025 | The Diplomat Beach Resort, Hollywood, FL Don’t miss your chance to be part of the conversation that will define the future. Secure your spot today! ??

Retailers and suppliers have more data than ever but turning it into a competitive advantage is what sets leaders apart. In the latest Shelf Talk podcast, NIQ’s Oren Rob unpacks how AI, advanced analytics, and real-time insights are redefining retail success. Smarter decision-making, stronger collaboration, and optimized inventory management are no longer aspirations but essential strategies. With 15 years of B2B product marketing expertise, Oren shares how businesses can eliminate data silos, build a single source of truth, and accelerate growth in an increasingly complex market. Watch the full episode now: https://lnkd.in/e_H27Hki #RetailInnovation #AIinRetail #RetailTech #DataDrivenDecisions #RetailSuccess

How are consumers shopping in 2025? Shoppers are making decisions differently. Financial pressures, the demand for transparency, and the rise of health-conscious choices are redefining the retail landscape. Brands and retailers must evolve to stay ahead. A new report from NIQ shows how businesses are transforming omnichannel experiences, leveraging quick commerce, and creating connected ecosystems to meet shifting consumer priorities. Learn how to navigate: ? Changing shopper behaviors and financial challenges ? The demand for health, wellness, and personalized experiences ? The evolution of marketplaces, social commerce, and digital shopping ? The rise of quick commerce and rapid delivery expectations Download the full report here: https://lnkd.in/ei4NzBC2 #RetailTrends #ConsumerInsights #Omnichannel #QuickCommerce #DataDrivenDecisions #Ecommerce #RetailSuccess

Retailers lose sales when an item is out of stock—costing retailers billions. NIQ’s real-time data and analytics tools empower retailers to anticipate supply chain disruptions, optimize logistics, and improve product availability—ultimately reducing costly stockouts. See how NIQ’s tools can strengthen your supply chain strategy: https://lnkd.in/etFqqJwn #SupplyChainExcellence #LogisticsOptimization #RetailSuccess #PredictiveAnalytics #RetailInnovation

25,000+ Retailers & Manufacturers Trust NIQ At NIQ, expertise meets impact. Our team’s dedication to solving complex challenges and delivering actionable intelligence is why the world’s leading retailers and manufacturers rely on us to drive growth. ?? Anticipate consumer shifts with unparalleled data ?? Build precision marketing strategies that deliver ROI ?? Develop innovations that outperform the competition ?? Optimize execution with AI-powered analytics Learn more: https://lnkd.in/esU2ZMHV #NIQ #StrategicAnalytics #RetailGrowth #MarketIntelligence #ConsumerInsights

Retailers who collaborate with their suppliers on insights are winning the market. And those who don’t are falling behind. Take this example: FreshDirect, a leading e-grocer, found that suppliers who engaged with and leveraged their insights were not only optimizing their spending, but performing a full 8% better than their competition! Since they started utilizing real-time insights, they’ve been able to use category merchandising, promotions, and pricing structure to deliver ?? The right product ?? At the right price ?? In the right place Every time. Providing both internal teams and suppliers access to their data has enabled FreshDirect to transform the customer experience. “NIQ Activate platform has helped them make better, more strategic recommendations, leading to more effective business planning.” — Charlotte Myer, SVP of Merchandising, FreshDirect Discover how NIQ Activate can enhance your growth: https://lnkd.in/es96t7V8 #ConsumerExperience #DataDrivenGrowth #RetailInnovation #eCommerce #CustomerSatisfaction #NielsenIQ

Retail success depends on more than just data and technology. It’s about making it work for you. In the latest Shelf Talk podcast, NIQ’s Oren Rob explores how retailers and suppliers can turn technology into a competitive advantage, leveraging advanced analytics, and real-time insights to drive smarter decision-making, improve collaboration, and ensure growth. Check out Oren's session where he shares how businesses can break down data silos, create a single source of truth, and move faster in an increasingly competitive market. Watch to see how technology is redefining retail ?? https://lnkd.in/euzHwFy3 #RetailInnovation #AIinRetail #RetailTech #DataDrivenDecisions #RetailSuccess