NIQ for FMCG

Best-in-class data helps you: ? Boost your market share across channels and categories? ? Stay ahead of emerging trends that shape consumer preferences.? ? Fine-tune your pricing and promotional strategies to stay competitive.? ? Get a clear view of your category’s future growth potential.? ? Spot untapped opportunities in the market.? Find out more ?? https://lnkd.in/gV_Y2Zw4

Have you ever wondered how an outage can impact your sales? A recent power outage in Chile left most of the country in the dark, significantly affecting supermarket sales. This event highlights the importance of being prepared for unexpected challenges. ?? Swipe to see what essentials Chileans bought to navigate the darkness and uncertainty. Discover more about our retail measurement and get the Full View on consumption in Chile: https://lnkd.in/gPH_xVRV

We're proud to have our very own Sam Smith, and Hannah Polk take the stage at Global Pet Expo on Wednesday March 26th at 11am where they'll be discussing insights into the Full View of the pet market! We'll also have our experts speaking at the Pet Summit before the show kicks off on Tuesday March 25th at 11am where Kasra Eskandari will be presenting on the future of sustainable packaging in the pet industry. Mark your calendars for these can't miss sessions! More about NIQ at Global Pet Expo: https://lnkd.in/gpNr9V5E #GlobalPetExpo #PetSummit

Social Media's Influence: How Gen Z Chooses Their Drinks What makes an alcohol brand stand out to Gen Z? Our experts, Eric Dackis, Caroline Lakryc, Abby Hummels, Maria De Paz, and Katherine Harkman reveal the key drivers: vibrant packaging, Instagram-worthy drinks, and strong social media presence. Learn how to capture their attention: https://lnkd.in/gGsc3YSv #CategoryManagement #ConsumerInsights #ProductDevelopment

We continue to celebrate the incredible talent and creativity of bartenders around the globe with the exclusive new report, Bars in 2035! ?? The report is based on a first-of-its-kind roundtable chaired by CGA by NIQ in association with SIP [Share. Inspire. Pioneer] by Pernod Ricard, brings together insights from some of the world's most influential bar leaders. ?? What's Inside: ? Emerging drinks trends ? Uncovering the bartender community and complexities ? The impact of social media on the industry ? Future opportunities and challenges ? Cocktails of the future plus much more As we honour the bartenders who shape our experiences, let's also look ahead to the future of the global bar and drinks market. ?? ?? Download your copy now and join us in celebrating the future of the bar! https://lnkd.in/gm4w5ZK5 #Bartender #OnPremise #Hospitality #BartenderInsights #FutureOfBars #DrinksTrends #HospitalityIndustry

Cocktails and shots still remain supreme, but what else is capturing Gen Z's attention at bars and restaurants? Get the inside scoop on their on premise preferences and learn how your brand can connect. Check out our panel discussion here: https://lnkd.in/g-G_5NmS #CategoryManagement #ConsumerInsights #ProductDevelopment

Beverage Alcohol Macro Minute: Navigating Early 2025 Challenges ?? The latest data reveals persistent headwinds across beer, wine, and spirits, with only RTDs showing pockets of growth. As consumers become more selective and shift their preferences, the industry must adapt swiftly and strategically. For an in-depth analysis, click here: https://lnkd.in/gwjgMePj #CategoryManagement #Alcohol #BeverageTrends

?? In 2024, ??????????'?? ?????????????? ???????????????? shows a slight +??% increase. NIQ's expanded ???????????????? ?????????? (now including 16,000 households) and Retail data integration uncover the 'why' behind these trends, revealing specific consumer behaviors: ?? ?????????? ???? ????+ ??????????????: This group shows the highest growth in average shopping cart value (+2.3%), with mature singles leading the way (+4.1%) ???????????? ???????? ????????????????????: Representing 42% of grocery purchases, these households show above-average growth of +2.3% ?? ???????? ?????? ???????????? ???? ???? ?????????????? ???????? ???????????????? https://lnkd.in/g-TegPmB

? Last week in the UK, we had the pleasure of connecting with incredible beauty brands and retailers at our event in partnership with CEW UK ?? Claire Marty shared valuable insights into the global beauty trends set to drive growth in 2025—reach out to her if you’d like to learn more ?? A huge thank you to our fantastic panelists, including HELEN WOOD, Shannon Monteith, Vanessa Barretieri for sharing their inspiring experiences and expertise. Your insights made the event truly special! #BeautyIndustry #GrowthTrends #CEWUK #NielsenIQ https://lnkd.in/gXRDU7Tc

?? Total Till sales slowed at UK supermarkets (+4%) in the last four weeks ending 22nd February 2025, slightly down from +5.3% recorded in January, according to new data released today https://lnkd.in/dtkr_88g Despite a slow start to the month, grocery multiples saw their strongest growth leading up to Valentine’s Day in the week ending 15th February driven by increased shopper visits (+5.9%) as 17% of households looked to celebrate and make special purchases. Dive into the full release for further valuable insights! #TotalTillNIQ #NIQHomescan #NIQCPSUK