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Businesses need to leverage analytics and utilize the incoming high-velocity and high-volume data to understand the continuously shifting customer patterns for effective planning and execution of digital marketing and customer engagement strategies. IIM Lucknow's Executive Programme in Digital Marketing: Applications and Analytics is designed with a view to help you to become a digital expert and an industry thought leader. With a blend of live online sessions and on-campus immersion, the program will help you identify and develop effective metrics to evaluate and boost ROI, optimise campaigns and enhance customer engagement through marketing analytics and robust integrated digital marketing strategies in today's digital business world.
- 网站
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https://iiml.emeritus.org/iiml-executive-programme-in-digital-marketing-applications-analytics/index.php
Executive Programme in Digital Marketing: Applications and Analytics的外部链接
- 所属行业
- 教育业
- 规模
- 1,001-5,000 人
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