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Product Marketing Lead | Audience & Engagement at TransPerfect | Driving Strategy, Growth & Engagement Through Data-Driven Marketing
On Wednesday, Jeremy LeWitt and Joshua Phelps shared standout insights on website translation, localization, AI, and SEO during the first-ever GlobalLink Q&A Office Hours Webinar by TransPerfect. Here are a few key takeaways: ?? “Localization isn’t just about words; it’s about creating an experience.” Translation conveys text; localization ensures currencies, colors, and tone resonate with your audience. It’s what turns visitors into customers. ?? AI + Glossaries = Consistency Maintain your brand voice and scale efficiently by pairing machine translation with glossaries tailored to your industry. ?? SEO That Works Globally Success starts with strong source-language content, multilingual sitemaps, and hreflang tags to make sure your localized pages rank where they matter most. ?? The big takeaway: Focus on your needs. Don’t chase buzzwords—choose solutions that deliver results and grow with your business. Have more questions about website localization? Drop them in the comments or DM me or Joshua Phelps to connect.