Let us tell you about a time when a beloved restaurant chain needed to reignite customer loyalty…
Our client faced a tough challenge: they wanted to boost sales during off-peak seasons, re-engage their Rewards members, and increase app downloads. The goal wasn’t just to bring in more revenue but to deepen the connection with their loyal customers and drive more in-store traffic.
The Solution:
Evergreen Trading stepped in with a bold strategy:
1. Gift Card Innovation: We purchased an eight-figure amount of gift cards at full face value, distributing them at a discount through an online and app-based program. This not only drove immediate sales but also encouraged more visits to the restaurant.
2. Rewards Re-engagement: The discounted gift cards provided a fresh incentive for lapsed Rewards members to return and new members to join, reigniting interest in the brand.
3. Strategic Media Placement: We collaborated with the client’s Agency of Record to run a high-profile National Cable TV schedule, ensuring the offers reached a wide audience.
The Results:
This approach led to enhanced customer engagement, increased app downloads, and a steady flow of customers year-round, turning a challenge into a success story.
Let’s create YOUR success story today!
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