Diageo EU

Were you aware that spirits, wine and beer aren't all subject to the same rules? ?????? Though they all contribute to European economies, spirits face significantly higher tax rates and greater restrictions, which limits opportunities and growth. For example, the average tax content of a typical spirit drink is four times higher than a glass of beer and six times higher than a glass of wine Find out more – and have your say: https://lnkd.in/ekRFCu3p #AllDrinksAreEqual – let's treat them equally!

Packaging plays a vital role in our business and is central to our commitment to environmental sustainability. ?? Our ambition is simple: if it can be reused, it must be reused. If it can’t, it should be recycled into something new. By 2030, we’ve set clear sustainability targets: ? 100% sustainably sourced paper and cardboard ? 15% reduction in packaging weight ? 45% recycled content ? 100% recyclable packaging Watch the video ?? and explore how we’re shaping a more sustainable future: https://lnkd.in/dhSKgSpf #Sustainability #CircularEconomy #Packaging

?? #DYK that a standard serving of beer, wine or spirit all contain the same amount of alcohol? Not all consumers do - and that’s what our #AllDrinksAreEqual campaign is all about. By challenging misconceptions, we aim to empower consumers to make informed decisions about their drinking habits.?? ?? Knowing what’s in your drink helps you make better, more mindful choices. ? Whatever your choice, moderation is key to a balanced lifestyle. Learn more: https://lnkd.in/eCSYYKcN #ResponsibleDrinking #ConsumerEmpowerment #PositiveDrinking

The Spirits Summit is a yearly rendez-vous for us??? Plenty of interesting discussions, one common mission: sustainable growth. Together with industry leaders, policymakers, and experts, we explored a roadmap for an open EU trade policy that will bolster competitiveness, resilience, and growth in the spirits sector.? Check it out:?https://lnkd.in/dKY5x-nD It was inspiring to see our colleagues from across EU markets travel to join this important dialogue, sharing insights and embodying?the spirit of collaboration that drives us. Special thanks to spiritsEUROPE for a successful event and to all the speakers whose perspectives were invaluable. Ulrich Adam, Pauline Bastidon, Ian McLernon, Andy Bounds, David Henig, Luisa Gradim Santos, John Clarke, Dr. Sabine von Wiren-Lehr, Elli Tsiforou, Benoit Filliers, Rapha?l Delpech, Norma Tregurtha, Eric Sargiacomo #SustainableGrowth #EUTrade #SustainableAgriculture

As Europe’s leading premium drinks producer, our roots run deep - from grain to glass. ?? We’re proud to contribute to Europe’s sustainable growth, supporting communities and preserving our rich distilling heritage. Our Society 2030: #SpiritOfProgress plan sets ambitious goals - tackling key issues like environmental sustainability, inclusivity, and promoting responsible drinking. Discover more about our commitment to driving a thriving, competitive, and sustainable future for Europe ??https://lnkd.in/dhSKgSpf We look forward to continuing meaningful dialogue with policymakers and stakeholders to shape a prosperous future for all. #Sustainability #InclusiveGrowth

Spirit drinks are deeply rooted in European societies, cultures and economies.?? They are the fastest growing export for the EU, among alcoholic beverages enjoyed in every corner of the world. ?? From Irish Whiskey to Hungarian Pálinka to French Cognac, there are 240 unique distilling traditions protected by EU Geographical indications. Take a journey through Europe to find out more ??https://lnkd.in/dp7Z4uwc #AllDrinksAreEqual

We are delighted to launch the Diageo Ireland Community Impact Report today, outlining our continued support for good causes and impactful initiatives in Dublin 8 and beyond.? A total of €1.7 million was invested in the local community by Diageo Ireland in the twelve months between July 2023 and June 2024, across our four key pillars; ? Culture ? Education & Training ? Community Projects & Charitable Contributions ? Inclusion & Diversity We are proud to continue the legacy of the Guinness family by investing in local initiatives and working with community groups to support a vibrant and inclusive society.? We are also grateful for the efforts of our wonderful colleagues who volunteered a significant number of hours to help schools and charities, particularly in the Dublin 8 area. The full report can be accessed here ?? https://lnkd.in/gWcTZpW3 #CommunityImpact #DiageoIreland #GuinnessLegacy #Society #Dublin?

?? We’re delighted that several of our leaders have been recognized in INvolve - The Inclusion People's Outstanding Role Model Lists 2024 ? ?? Chief HR Officer, Louise Prashad ?? Chief Marketing Officer, Cristina Diezhandino ?? Head of Performance Marketing, Shane O'Rourke ?? Bailey’s Assistant Brand Manager, Mahlah Catline To find out more visit: https://lnkd.in/ep6mziGY ? Drink responsibly. DRINKiQ.com

Yesterday's European Parliament hearings with the Commissioner-designates highlighted priorities for enhancing industrial competitiveness and advancing a circular economy, aligning with our commitments to a strong, sustainable, and inclusive #Europe. ?? Their vision echoes Diageo’s longstanding dedication to growth ??, fostering a culture of responsible drinking ??, and championing sustainability ?? in every aspect of our business. Our commitment to Europe and its communities is evident in initiatives that drive economic resilience while supporting social and environmental sustainability. We’re proud to partner with stakeholders across Europe, investing in the well-being of communities and our planet. ???? Together, we can create a Europe that prospers economically while ensuring a brighter future for all. #SustainableEurope #PositiveImpact #EPHearings Picture ? European Union - 2024

We're looking forward to?the second week of hearings in the European Parliament ?? These sessions are a critical opportunity to gain insights into the future direction of the #EU, and we are eager to engage with the new leadership on critical issues for #Europe such as reduction of carbon emissions, water management, inclusion on underrepresented groups and consumer empowerment. As always, we remain committed to collaborating with policymakers to create a positive impact for consumers and communities across Europe. Stay tuned as we closely follow the discussions and continue to advocate for a progressive and responsible future! ???? #EUParliament #EUCommission #EuropeanUnion