?? ClickZ Underwear | 2025-03-20 ?? Shoptalk Spring: March 25–27, Las Vegas | Fospha Masterclass sessions on Amazon measurement, TikTok, Snapchat, Applovin, and brand impact. ?? Register now using code RBCLICK269. ?? Book a Meeting with Fospha. ?? Top Stories: 1?? Masterclass Wrap Up ??? What Marketers Learned at SXSW | Fospha’s latest Unified ROAS metric connects external ad spend with Amazon performance. 2?? Sector Spotlight ?? LINGERIE DESIGN | How to design a standout lingerie collection for maximum appeal and market success. 3?? Innovative Lingerie Marketing ?? | Bluebella Ltd's controversial ad featuring Olympian athletes and its impact on eCommerce campaigns. Subscribe now. https://lnkd.in/eee-_r9n #eCommerce #LingerieDesign #DigitalMarketing #BrandStrategy #Shoptalk2025
ClickZ Underwear
科技、信息和媒体
ClickZ Underwear provides in-depth insights and expert analysis on news and trends shaping the underwear industry.
关于我们
ClickZ Underwear provides in-depth insights and expert analysis on the most impactful news and trends shaping the underwear industry. Our weekly newsletter and content focus on industry niche topics relating to digital marketing trends, social media strategy, campaign innovation, sustainability, and industry-specific events like Black Friday. ClickZ Underwear is a leading industry resource operated by ClickZ Group, owned by Contentive. We deliver the knowledge and ideas that marketers and decision-makers across competitive verticals need to drive growth. Explore other industry-specific verticals and subscribe on our subscription page: https://underwear.clickz.com/subscribe
- 网站
-
https://underwear.clickz.com
ClickZ Underwear的外部链接
- 所属行业
- 科技、信息和媒体
- 规模
- 11-50 人
- 创立
- 2024
动态
-
?? ClickZ Underwear | 2025-03-05 ?? Top Stories: 1?? Rising Costs, AI & the Halo Effect by Fospha ?? Brands navigate rising ad costs using AI for real-time personalization and exploring the 'halo effect' on third-party sales channels. 2?? Calvin Klein Enters Shapewear ?? Aimed to compete with industry leaders, the debut collection redefines elegance with signature sculpting innovation. 3?? Hanesbrands Inc. x Urban Outfitters Collaboration ?? A youthful, vintage capsule collection to reinvigorate innerwear segment and appeal to the younger demographic. #eCommerce #AI #FashionInnovation #Sustainability #DigitalMarketing
-
?? ClickZ Underwear | 2025-02-13 ?? Top Stories: 1?? Valerie Bertinelli's Bold Moment ?? Her powerful selfie sparks a conversation around body positivity and marketing authenticity. 2?? Khalid & HUGO BOSS Underwear Campaign ?? Strategic elegance and authenticity drive brand engagement through innovative digital marketing. 3?? GloRilla Joins Savage X Fenty ? A bold new D2C strategy that leverages cultural influence and digital storytelling. ?? Join the club? 900+ marketers already have. Subscribe now: https://lnkd.in/eee-_r9n #eCommerce #IntimateApparel #DigitalMarketing #Inclusivity #BrandEngagement
-
?? ClickZ Underwear | 2025-02-06 What grabbed 900+ marketers' attention this week? ?? Top Stories: 1?? Ecommerce Innovation Insights ?? Fospha reveals the true impact of DTC ads on Amazon sales, showing TikTok and Meta's impressive ROAS. 2?? Lingerie Marketing Insights ?? Brands launch romantic collections for Valentine’s Day. SKIMS, Stripe & Stare, Coco de Mer London, and Boux Avenue highlight the season with special editions. 3?? Celebrity Style ?? David Beckham, at 49, returns to HUGO BOSS, showcasing timeless elegance and marketability. ?? Join the club? 900+ marketers already have. Subscribe now. #Ecommerce #DigitalMarketing #RetailInnovation #FashionTrends #InfluencerMarketing
-
?? ClickZ Underwear | 2025-01-30? What grabbed 901+ marketers' attention this week?? ?? Top Stories:?? 1?? Fospha's Research ?? Ever wondered how your DTC ads impact Amazon sales? Discover the true halo effect of top marketing channels on Amazon revenue.?? 2?? Valentine's Day SKIMS Collection ?? Skims' 2025 collection featuring Blackpink's Rosé showcases over 100 limited-edition styles, emphasizing inclusivity and community engagement.?? 3?? Victoria’s Secret & Co.'s Digital Growth ?? Relive Victoria's Secret's strategic relaunch of its fashion show, capturing younger audiences and expanding into activewear with viral content. #ECommerce #DigitalMarketing #ConsumerEngagement #BrandStrategy #InnovativeMarketing
-
With Valentine’s Day around the corner, SKIMS is playing cupid with genius collaborations. Monika Gandhi highlights a perfect example: Skims teaming up with Rosé from Blackpink for this year’s Valentine’s collection. This campaign effortlessly blends Rosé’s playful charm with the cozy yet chic Skims vibe—a masterstroke in tailoring influencer partnerships to key moments. Skims’ ability to ?????????? ?????? ?????????? ?????????????????? ???????? ?????? ?????????? ???????????????????? ???? ?????? ?????????? ???????? ???? ?? ???????????? ???? ?????????????????? ??????????????????. And let’s not forget the emotional touch—Valentine’s Day campaigns tap directly into the season’s sentiments, making products feel personal and timely. What celeb collab would you love to see your favorite brand try next? #InfluencerMarketing #Skims #ValentinesDay
Skims doing it right, once again! ?? If you want to know who's playing their cards right, just take Skims as a leading example. Starting strong this year with a collab with no other than Rosé (Rosie) from Blackpink at the forefront of their Valentine's collection. The campaign embodies Rosie's sweet girly vibes, whilst staying true to the Skims lounging nature ?? After last year's successful Valentine's collaboration with Lana Del Rey and her sultry loungewear, Skims knows how to acquire for everyone's taste and style. What has been your favourite Skims collab over the years? #skims #marketing #celebrityinfluencers #kpop #brandcollaborations
-
-
?? ClickZ Underwear: What grabbed 1,000+ marketers' attention this week? ?? Spotlight: Halle Berry debuts Chic French Lingerie Line at Target. The collaboration brings French sophistication to the U.S. market. ?? Top Stories: 1?? Fospha Say You’re Not Spending Enough on Upper-Funnel Campaigns ?? Investing in Awareness & Consideration campaigns leads to significantly higher ROAS. Brands spending over 10% of their budget in this area achieve an average of 110% higher ROAS. Full Report 2?? Davos 2025: Marketing in the Intelligent Age ?? AI is transforming advertising and the customer journey. Social commerce and AI-powered ad campaigns are the future. https://lnkd.in/eVG6qP33 ?? Quick Read: Lingerie brands like KIKI DE MONTPARNASSE and CUUP merge allure with practicality, emphasizing the need for innovative digital marketing strategies. Inclusivity and sustainability are now key drivers in the market. A must-read for e-commerce professionals aiming to evolve! #Ecommerce #DigitalMarketing #AI #Lingerie #Sustainability
-
ClickZ Underwear: The Latest From This Week's Newsletter: At CES 2025, Rory Sale (Fospha) joined leaders from Amazon Ads, TikTok, and more to explore how AI is reshaping marketing while addressing privacy challenges. Key Takeaways for Underwear Marketers: ?? Privacy Meets AI: Balancing performance with data privacy. ? Engaging Storytelling: Tailored messaging fosters stronger customer connections. ??? Retail Media Growth: Amazon’s Retail Connect highlights the rise of retail marketing. ?? This Week’s Highlights: ?? Bluebella Ltd's Empowerment Campaign: Lauren Wasser leads a Valentine’s campaign celebrating self-love and bold designs, showcasing purpose-driven messaging that resonates with audiences. ?? SKIMS’ Luxe Winter Sale: Strategic discounts on iconic shapewear essentials drive conversions and engagement, proving the power of well-timed promotions. ??? Hanesbrands Inc. Campaign: A bold call to refresh your wardrobe, emphasizing comfort and style for today’s consumers. ?? Anthropologie’s Resortwear Line: Capturing the travel trend with luxurious designs and experiential marketing strategies. #ClickZUnderwear #EcommerceMarketing #LingerieTrends #PerformanceMarketing
-
??? ClickZ Underwear brings you the latest trends and strategies in intimate apparel marketing. Highlights include: SKIMS NYC Store: A luxurious retail experience that sets a new standard for brand storytelling. Pour Moi Ltd's Record Growth: Marks & Spencer partnership drives a 66% profit increase. Vera Wang x WHP Global: A strategic move to expand into key global markets. ?? Black Friday Unwrapped: Fospha's Black Friday Cyber Monday 2024 Report is here! ?? Uncover how top brands maximized their success during the season and learn how to adapt for 2025. ?? Download the report here: https://lnkd.in/eiy7rfbk #UnderwearMarketing #RetailInnovation #BFCM
-
?? 2024 in Review: ClickZ Underwear Edition ?? ?? 16.1K Words Written ?? 8.7K Total Impressions ?? Your newsletter was big enough to make waves! Want weekly trends and insights straight to your inbox? Subscribe to ClickZ Underwear and stay ahead in the ever-evolving market. ?? ?? https://lnkd.in/ebqR3duA #NewsletterRewind #2024Highlights #ClickZUnderwear #EmailMarketing
-