Are you attending #Pittcon 2025? Stop by Booth 2444 to chat with the C&EN team and ACS Industry Programs about the latest chemistry insights impacting industry. While you’re there, take our #FutureofChem quiz and grab a #CENChemPics calendar!
C&EN Media Group
媒体制作
Washington，District of Columbia 1,778 位关注者
Custom advertising opportunities from our C&EN publication. Follow for science marketing tips, advertising news & more.
关于我们
The C&EN Media Group provides advertising opportunities to chemical and technology companies, targeted to our powerful audience of ACS members and subscribers, through custom media and publications.
- 网站
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https://acsmediakit.org/
C&EN Media Group的外部链接
- 所属行业
- 媒体制作
- 规模
- 1,001-5,000 人
- 总部
- Washington，District of Columbia
- 领域
- print advertising、digital media、native advertising、custom content、lead generation、chemical sciences、science marketing、pharmaceuticals、life sciences、instrumentation、specialty chemicals、display advertising和rich media
动态
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In NYC for DCAT Week? Join C&EN for networking and a conversation between business editor?Michael McCoy?and?Allen Erickson,?CEO of Lacamas Laboratories, which is reshoring US production of chemicals important to the defense and pharmaceutical industries. ??? Date:?Wednesday, March 19, 2025 ?? Time:?4:30-6:30 PM ?? Place:?The Smith, 956 Second Ave, between 50 and 51st Street Enjoy drinks, appetizers, and a concentration of off-the-record connections. We hope to see you there!? RSVP here by March 3, 2025, if you plan to attend: https://lnkd.in/exJFD38D
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?? Exciting News! ?? We are thrilled to announce the launch of our brand-new Media Kit website!? https://lnkd.in/eC6P-aS8 For science brands, capturing the right audience's attention is crucial. It's not just about visibility; it's about crafting a message and choosing a medium that resonates with scientists, forges connections, and inspires action. Our new Media Kit website provides the tools you need to do just that. New site highlights include: ?? Smarter Browsing: Find what you need faster with enhanced navigation and detailed product information. ?? Instant Access to Sales Tools: Download media kits, editorial calendars, and guides—our top advertising tools are just a click away. ?? Campaign Inspiration: Browse case studies and data findings from successful advertising campaigns. ?? Exclusive Science Marketing Insights: Stay ahead with our blog, advertiser-only webinars, and invites to networking events. ?? Integrated Custom Solutions: Discover the partnership potential of C&EN BrandLab’s Custom Content Studio with proven results and insights from our team of scientists turned marketers. Our new Media Kit website is more than just a facelift. It's a commitment to better serve our community by providing the tools you need to succeed. Whether you're a long-time partner or new to advertising with C&EN and ACS Publications, we invite you to explore the site and see how it can benefit you. https://lnkd.in/eUpmF6GD Thank you for your continued support. We look forward to growing and succeeding together!
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Staying on top of the latest in chemistry news and trends can be overwhelming. With countless industry news sites, academic journals, newsletters, and the ever-buzzing conversations on #chemsky and social media, it’s a lot to sift through! To save you time and spark inspiration for your upcoming campaigns,?C&EN BrandLab?Senior Editor Jordan Nutting has curated a?list of five hot topics?that are set to capture chemists’ attention in 2025. Here's a peek at topics 1-3: ?? New Drug Modalities?- There is much to explore within the topic of degraders, including novel screening methods, establishing design principles, and new types of degraders. Marketers seeking to capitalize on this trend can communicate how their organization’s technologies or capabilities foster advancement in this field. ?? AI is Here to Stay?- After years of hype, it's time for companies to?tell thoughtful stories about how they’re seeing results from using AI. Perhaps you share how you’re curating the high-quality data needed to train chemistry-relevant AI models. You can even have a story about why your?company doesn’t talk about AI. ??? Navigating Regulatory Changes - Policies such as the BIOSECURE Act, the overturned Chevron deference doctrine, and various regulatory changes will significantly impact the chemistry industry. Clever marketers should monitor high-profile court cases that could present opportunities for thought leadership and public relations. Access full trending topics with more examples on how to incorporate them into your next marketing campaign here → https://lnkd.in/gwaWuTSC
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Time is running out to register for tomorrow's webinar: "Catalytic Strategy: 7 Key Results from the 2025 Marketing to Chemists Survey!" Join C&EN BrandLab Senior Editors Jordan Nutting and Jesse Harris, MASc, MSc Harris for an exclusive preview of the results from their soon-to-be-released survey! ?? Register: https://lnkd.in/ezPmJv2P
What type of content do chemists want? Everyone talks about the rise of Reddit, short-form videos, and chat bots, but do professional chemists use these to learn or solve problems? Jordan Nutting and I decided to survey chemists to find out, and here is a preview of their response. Register for our webinar on Feb 4th to learn more! https://lnkd.in/gP36x-Mt
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Staying up to date on the latest topics and stories that matter to chemists is crucial in my role as a science editor and marketer. In my latest (and first!) blog post for C&EN Media Group, I explore five key topics that will matter to chemists in 2025. For my fellow science marketers, I hope this helps inspire your content and campaigns for the coming year! Here's a sneak peek: 1. Developments in New Drug Modalities 2. Authentic, non-Hyped Stories about Artificial Intelligence in Chemistry 3. Navigating Regulatory (and Policy) Changes 4. Understanding Microplastics 5. New Tech for Decarbonizing Energy Curious to learn more? Check out the full blog post on the C&EN Media Group website:
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3 Eye-Opening Stats from Our Upcoming Webinar: "Catalytic Strategy: 7 Key Results from the 2025 Marketing to Chemists Survey" 1?? Over 65% of chemists are concerned about the ethical and legal issues surrounding generative AI. 2?? Brand and company reputation rank among the top three factors chemists consider when purchasing. 3?? More than 50% of chemists consume work-related content produced or sponsored by scientific companies multiple times per week. Want more? ?? Join C&EN BrandLab Senior Editors Jordan Nutting and Jesse Harris, MASc, MSc on Tuesday, Feb. 4 for an exclusive preview and analysis of these insights. Register today! https://lnkd.in/gMCW3Pm9
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We spy “10 Start-Ups to Watch,” “Global Top 50” and “Talented 12” as some of C&EN’s most read stories of 2024! Interested in sponsoring the 2025 editions of these features? Download our 2025 Editorial Calendar or contact us today to learn more!?https://lnkd.in/ebWTTub5
Check out C&EN's most read stories of 2024: https://lnkd.in/erJrQKxX
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Gain real data insights on how to market to scientists! Join Jordan Nutting, PhD, and Jesse Harris, MASc, MSc from C&EN BrandLab, as they reveal survey data about chemists' content preferences and buying behavior. Equip yourself with the knowledge to make informed decisions in 2025! https://lnkd.in/egA257Qb
Marketers, how well do you know your audience? It’s a question I ask myself all the time. As an editor with BrandLab C&EN Media Group, it’s my job to understand chemists and people working in the chemical sciences. I spend a fair amount of time keeping my finger on the pulse of this community through informal, qualitative research: lurking in online communities, reading trade publications, watching webinars, and conducting informal interviews. However, I realized I was missing quantitative data — hard numbers that can challenge my biases and let me hear directly from my broader audience. So, my colleague Jesse Harris, MASc, MSc and I decided to gather that data ourselves. Last fall, we ran a survey to learn more about the preferences and media habits of chemists. After weeks of analysis, discussion, and number-crunching, we’re excited to share what we learned! Join us on February 4 for a webinar where we’ll discuss 7 key takeaways from our survey. Attendees will be among the first to access the full report! ?? Register here: https://lnkd.in/guv4dnRe
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2024 was a milestone year for our Marketing Elements Blog!? We celebrated a decade of content and made a triumphant return to in-person events with "Marketing on the Edge" in Denver on August 22. We couldn't have done it without YOU! Your clicks, likes, comments, and shares have been the heartbeat of our community, guiding us to create content that truly resonates. We're incredibly grateful for your support and engagement. Here's a look back at the content that struck a chord with you the most in 2024. Thank you for being part of our journey! https://lnkd.in/ehduzNWP
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