Zombie innovation apocalypse
Marcus Weldon
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Marcus Weldon
Former CTO at Nokia and President of Bell Labs, exploring new vistas and providing Tech Strategy and Vision Consulting to the Good and the Great (of all types and sizes)
Continuing on my theme of how to successfully innovate, I was pointed to the transcript of a recent talk by a Dutchman named Bert Hubert, whom I do not (yet) know, but who is a new hero of mine. I will be writing my next article on the topic of how to lead an innovative company, but Bert's talk describes all the symptoms of a company that is becoming what he graphically calls a 'Zombie Company' where the lifeblood of innovation has drained away. Essential reading for all who care about innovation!
https://berthub.eu/articles/posts/how-tech-loses-out/
Unlocking Potential Through Technology, Innovation, and Creative Collaboration
3 年Indeed a great and thought provoking presentation, but I do find his implied definition of "innovation" a little too narrow. One can innovate in ways that do not involve hardcore tech manufacturing, through clever and novel combinations of components/services produced by others for example. Few companies innovate "from scratch", there is always a baseline. "We stand on the shoulders of giants"