Zimpli continues their Latin American Gelli Takeover!
One Gelli Baff at a time, Zimpli Kids have secured distribution of their unique products in over 50 countries worldwide.
Digital Marketing has been a major part of making this happen - Zimpli Kids now have over 6.2 BILLION views from independent reviewers worldwide on their hero products Gelli Baff and Slime Baff. This viral success has translated into international brand awareness and great sell through at retail.
Latin America has huge potential for Zimpli Kids, they have secured exclusive distribution in Argentina, Brazil, Colombia, Mexico, Uruguay, Panama and Dominican Republic – they are not stopping there!
Head of Marketing at Zimpli Kids, Jessica Coy commented; “We work closely with our international distributors to increase brand awareness in their territories. Zimpli Kids products have been a huge hit in Brazil, in 3 months we have achieved over 42 MILLION views on YouTube from Brazilian influencers reviewing Gelli Baff and Slime Baff”
Sales Director, Eejay Enyi added; “We are delighted with the partnerships we have built so far in South America and we are looking forward to further expansion to grow the Zimpli Kids brand!”