Zero Risk = Zero Reward
Fraser Cameron
Helping Elite Founders & High-Performing Leaders Escape the Matrix, Unlock Their Genius & Live Their F*%# Yeah Life
Read it twice…
Why?
Because yesterday a ‘successful’ entrepreneur reached out to me, having seen the impact I’ve made on some of my more well-known clients
Wanting to chat.
He was especially interested in the ‘F#^* Yeah’ moments in business and life my clients had achieved. Things like:
Adding $525k to annual profit
Taking a 4 month European travel experience with family
Working 10-20 hour weeks in a passion-driven business generating $65k months
Moving to the beach because clients were getting bigger and bigger wins
Being free to do what you want, when you want, where and how you want
To name a few.
This guy said he wanted his version of that. He wanted to grow, unlock more of what he loves and to break through his limits.
He shared:
How his business is going -$25k-35k months?(sometimes as high as $50k, sometimes as low as $5k)
How many hours he works - 35-55 hours a week
That it feels more like a job than his previous job - a success prison
That he feels he’s capable of more, that he’s not quite found his ‘groove’ - he wants to create more impact, money and freedom
That he feels busy and almost constantly stressed.
BUT then the bombshell...he said he didn’t want to take any risks!
He wanted what my other clients have, but didn’t want to take the risks they took (and continue to take) to get there.
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I told him Zero Risk = Zero Reward and that his choice was simple…
Keep up the hustle living in his ‘success’ prison (do the same, expect the same)
Or
Shake it up, be bold, take some risks and create more ‘F#^* Yeah’ moments in business and life (by discovering and using his unfair advantage).
Here’s the thing, the epic results above - the huge rewards - were all generated by taking risks. By stepping outside the comfort zone
Doing what feels right, but is often terrifying.
If you want the reward, then be prepared to take risks.
Maybe it’s investing in a coach or mentor (like me…)
Maybe it’s hiring an expert in an area of need
Maybe it’s listening to your intuition more
Maybe it’s tuning out of social media and spending your time creating
Maybe it’s something else entirely.
Whatever feels best for you right now (your instinct is never wrong).
The truth is…
Zero Risk = Zero Reward!
I’ve seen it more than 1200 times with my clients.?Entrepreneurs who stepped up and discovered amazing levels of money, impact and freedom, who realised they'd been playing small for far too long.
So, my question for you
Are you ready to step up and take the risks to achieve more ‘F#^* Yeah’ moments in business and life…?
Fraser