YouTube Ads: Slay The Spam Leads

When you’re running paid large campaigns, you'll get hit with bot traffic, and spam leads.

They can become a BIG problem for sales teams and skewing your metrics.

Precious ad dollars get eaten up by your forsaken competitors.

Here are a handful of ways to eliminate that pesky traffic that drives down campaign success…

#1. Usually phone apps are the culprit, block all app traffic from campaigns. Not sure why, but this seems to eliminate robots and random spam leads.

#2. Add a captcha form on your initial landing page information intake, you know the “I am not a robot” checkbox. That works wonders usually.

#3. If you want to get even more complex, create a hidden field in your form, only robots can see hidden fields. Once the field is filled out, trigger an automatic delete of that contact.

#4. If your sales team is yelling at you because the leads are spam, double check and make sure they’re even coming from the campaign itself. We’ve had competitors attack campaigns in high seasons and flood us with random contacts and leads.

That’s a handful of strategies, slay them spam leads.

If you'd like support running your ad campaigns, reach out and we can help.