If you’re a course creator, you’re on the hook.
Andy Brown
The Kajabi Guy > Helping coaches and training companies build, grow and scale their businesses through the power of Kajabi. ?? Verified Kajabi Expert ?? Creator of the Coaching Business OS
Here’s why…
Your course has to deliver:
It must scream to the problem your dream client is desperate to solve.
Your job isn’t to impress them with more content or endless modules.
Your job is to get them from where they are now to where they want to be in the shortest time, using only the information they need.
Here’s what effective course creators do:
1) Focus on the transformation
People aren’t paying for more videos, PDFs, or worksheets. They’re paying for results. Every piece of your course should move them closer to their goal. If it doesn’t? Cut it.
2) Create clarity, not overwhelm.
More content doesn’t mean more value. It often means the opposite. Simplify. Pare it down. Give them exactly what they need, and nothing more.
3) Support them through the process.
You don’t get away with selling a course and leaving them to figure it out. You have a duty to support your learners.
That could look like:
Whatever format you choose, the point is this:
You’re on the hook to show up and serve.
If they trust you enough to invest, you owe it to them to help them get where they need to go.
The hardest part of adult learning is choosing to learn.
If they choose to learn with you, make it the best experience they’ve ever had. Deliver the most transformational results you possibly can.
When you do, they won’t just thank you, they’ll invest in you again to guide them to the next level.
Finally...?
If your course doesn’t deliver transformation and support, it won’t matter how good your marketing is.
That’s how you win.
Ask yourself this:?
If someone gave you their trust and money today, would your course truly reward them for it?
If the answer isn’t “yes, without a doubt,” it’s time to make it better.
If you’re serious about delivering at the highest level, Kajabi is the ultimate platform for making it happen.
From course creation to community support, automated emails to memberships, Kajabi provides everything you need to create an exceptional learning experience - all in one place.
I help businesses & podcasters drive revenue growth with their podcast ? Podcast Host ? Podcast Gurus ? Corporate Treasury 101
3 周"Blow them out of the water". It needs to be so good that they want more, and they want to refer you because they know it'll make them look good. If you manage to get there, it's won.