Your weekly affiliate news from iGB Affiliate - 5 October 2023

This week we introduce a new monthly series from iGB Affiliate's editor at large Corey Padveen, providing the latest search marketing updates. In news, iGB L!VE has a new five-year strategy to increase attendee numbers to 35,000.

PAID SEARCH

Search marketing roundup: September 2023

In a new monthly series, iGB Affiliate’s editor at large Corey Padveen rounds up last month’s essential search engine updates and tech developments. The igaming industry is in a constant state of flux, with September unveiling numerous technological breakthroughs that can substantially impact igaming affiliates and the effectiveness of their marketing endeavours.

STRATEGY

iGB L!VE targets 35,000 visitors by 2028

Clarion Gaming, organiser of iGB L!VE, has set out a five-year strategy to increase visitor numbers at the annual event to more than 35,000 by 2028. The development and growth strategy, Clarion Gaming says, will be driven by the iGB L!VE brand’s relocation to London. This will take place in July 2025, as set out?earlier this year.

SOCIAL RESPONSIBILITY

Study estimates problem gambling rate in Ireland at one in 30

One in 30 adults in Ireland experience some form of problem gambling, according to a new report published by the country’s Economic and Social Research Institute (ESRI).

PROBLEM GAMBLING

Guidance recommends GPs ask patients about gambling habits

New draft guidance from the National Institute for Health and Care Excellence (NICE) says general practitioners should ask those who present with mental health issues about their gambling habits.