Your vision statement sucks

Your vision statement sucks

Vivid Vision

If you’ve ever struggled with envisioning, articulating, or staying on track with your business’ (department, business unit, or your teams’) future, your solution isn’t in the traditional planning tools most others rely on (and often quickly forget about).?Quite frankly, most planning methods and vision statements just don’t work.

Instead, what you want is a?framework that perpetually energizes you - and every person on your team - with extraordinary clarity, focus, and momentum.

What you want is a Vivid Vision, created by Cameron Harold, former COO of 1-800 Got Junk.

What is a Vivid Vision?

  • A Vivid Vision is a powerful tool for alignment.?
  • It’s a framework that perpetually energizes you - and every person on your team, with clarity, focus and momentum.?
  • Creating a Vivid Vision brings the future into the present, so we can have clarity on what we are building now.?
  • It is a detailed overview of what your business will look like, feel like and act like three years out.

Why this Vivid Vision works:

  • If you don’t have a good idea of where you want to be going, opportunities could pull you away from what you should be doing.
  • When you’re clear on your direction, you’ll be able to say yes to the right opportunities and no to the wrong opportunities.
  • Most leaders have a vision but they just don’t communicate it clearly.

Who should create a Vivid Vision:

  • Leaders leading a transformation or change project
  • Leaders who are responsible for a team or business unit
  • Leaders looking to advance in their role/career
  • Leaders looking to create change in their personal lives

My experience creating a Vivid Vision:

I knew I needed a Vivid Vision for Unleash Forward. I had been meaning to do it for a while, but I felt apprehensive and nervous. Thinking about your company 3 years out is challenging, and it felt like I didn’t know exactly what to write. I have been in the weeds in my business lately. When you’re deep in something, it can be hard to take a step back and see it for what it truly is. Whether you’re a business owner, team leader, or executive, I know you can relate to this feeling.

Then, a friend of mine reminded me, my company’s vision is already in me. I created the company, I work with it every day, and I decide what it is and what it will be. As Michelangelo said while creating David, “David was always there in the marble. I just took away everything that was not David.” This was a defining moment for me that empowered me and took away the fear.

And then I just let the words flow.

All of the work I had been doing, from developing my business plan, developing new programs, updating my branding and website to brainstorming new newsletter formats and ideas, all supported the vision that I already had in my mind, without me fully realizing it.?I had been slowly transforming Unleash Forward into my ideal business abstractly, but now, with my Vivid Vision, I have concrete ways to move forward.?I know what I want Unleash Forward to look like 3 years from now, and I know how to get there.?

I highly recommend creating a Vivid Vision. The power of the Vivid Vision not only comes from providing the author with greater clarity, but also brings alignment across your team and all your stakeholders to have the same clarity and to bring forth ideas to make your Vivid Vision come to a reality.?Let me tell you, it feels amazing!

“David was always there in the marble. I just took away everything that was not David.” - Michelangelo

Brighten someone’s day by sharing this with a friend or teammate!

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Read

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Read time - 10 min

Unleash Forward Vivid Vision

View the Vivid Vision I created for Unleash Forward, use this to inspire you.


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Read

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Read time - 10 min

Check out my new website!

In alignment with my Vivid Vision, I've updated my website and branding. Let me know what you think!

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Listen

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Listen time - 40 min

Cameron Herold on How To Create A Vivid Vision For Your Career And Life

Tune in to this podcast to get step-by-step process on how to create your own vivid vision.

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If you have any ideas or suggestions for what you’d love to see more of (or less of!) in this newsletter to make it more useful or inspiring for you, message me or shoot me an email at [email protected] and let me know! You might have the exact idea that I need.

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When you’re ready, here are some options to grow your leadership:

Nataliya Becker

Executive Coach | Team Facilitator | Speaker | Leadership Development Expert ?? | Ex- Product Leader & Data Scientist ??

2 年

I love this soooo much Salima V.alji, PCC I have started working on my Vivid Vision a couple month ago, and have been chipping away from it slowly. This gives me an inspiration! Thank you for sharing.

Eva Jannotta

Turning experts into household names | Content, LinkedIn and email growth marketing for women and nonbinary leaders | Gender and authority researcher

2 年

I love the subject line of this! ??

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