Your Q1 Nonprofit Marketing Plan

Does planning your marketing content feel like climbing a mountain without a trail map??

Imagine having a tool that not only keeps you on track but also saves you hours of stress while making your content shine.

Enter: the content calendar.

It’s not groundbreaking, but it’s game-changing.

What is a Content Calendar?

A content calendar is more than just a to-do list—it’s your roadmap to a stress-free quarter. It helps you plan ahead so you can spend less time scrambling for ideas and more time focusing on what matters most: connecting with your audience and advancing your mission.

Your content calendar covers everything—from one-off posts to campaigns, emails, and blogs. It ensures that every piece of content aligns with your goals, creating a cohesive strategy that resonates with your audience.

Why Do You Need a Content Calendar?

A well-structured content calendar doesn’t just make life easier—it makes your marketing smarter. Here’s how:

1. Organized and Strategic: It helps you focus on the right activities at the right time, so you’re maximizing your efforts.
2. Track and Optimize: Easily spot successes and areas for improvement, then adjust your strategy moving forward.
3. Eliminate Guesswork: Know what to post and when, reducing last-minute scrambles and ensuring you stay consistent.

With a clear plan, you can align your posts with your mission and focus on what truly drives impact.

Ready to make your Q1 content work harder for you? Here’s how to plan Q1 like a pro:

1?? Define your goals for the quarter. What do you want to achieve?

2?? Brainstorm ideas under themes like Value Add, Ask, Mirror, and Personality (more on this next week!).

3?? Fill in the calendar to add events, social posts, and email campaigns to align with your goals.

4?? Schedule ahead to save time and stay consistent.

Feeling stuck? Let’s plan Q1 together!

?? FREE Q1 CONTENT PLANNING WORKSHOP: Nonprofit Social and Emails ??

??? January 22, 2025

?? Noon EST

The morning of the event, you’ll receive our Content Planning Worksheet Template to make the process even easier. Marketing Mission & Donorbox are here to help you create a content calendar that sets you up for success in 2025.

?? REGISTER NOW ??

This article is sponsored by Donorbox. Thanks, Joel Mathai & Jena Lynch!