Your Profile: The Key to Franchise Success

Your Profile: The Key to Franchise Success

Who are you and why is that important in buying a franchise? One of the things that FranNet uses in our proprietary system is a personal franchise assessment tool. All of our clients fill this out at the very beginning of the process.?

The Four Personality Types Explained

This personal franchise assessment tool will classify you as one of four different categories, and you'll usually be a blend of two of those four categories. Let me go through each one.?

An achiever is somebody who's very goal oriented, somebody who's very growth oriented and somebody who really wants to grow a business.?

A belonger is somebody who's very family driven, somebody who wants to be with a group of people, wants to feel included, usually will take things a little bit slower and will want a concept that is very well proven.?

An emulator will usually talk fast. They'll be very vibrant, they'll be very visual, they'll usually want the sexiest, latest, greatest, very image conscious types of businesses, and they will typically be more sales and marketing driven.

Societally conscious people will usually be very caring. They will want to give back to the community and they'll want to give back to the planet. They have this horrible quality of wanting to do better in the world.?

Match Your Style to Your Franchise

Typically, you will be a blend of two of those personality styles. You will want to match the franchises that you're looking at to your personality style, in addition to a number of different attributes that you will want in the business. Also, you will decide what your goals are.?

If you want to learn a little bit more about who you are and you want to take your personal franchise assessment, reach out to me. It is a free tool and I’m happy to provide it to you. If anything, you'll learn a little bit more about yourself. It only takes about 15 to 20 minutes to do.?

You can reach me at 760-473-4342 or use the QR code below to book some time directly onto my calendar. I look forward to chatting with you.


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