Are your product pages ready for Google Multisearch?
Google Multisearch is here but are your product pages ready for it??
Firstly, if you haven’t already seen, Google Multisearch is a tool to help users find what they are looking for using images as well as text. Plus, searchers can add multiple layers to the search to help narrow it down.?
So, with searches getting more granular, here’s how you can prepare for Google multisearch:
Fully optimise your product pages?
Your on-page content is extremely important as it tells Google what it is you’re selling. The content should be high quality and very detailed to help show in granular searches.?
Things you should ensure are near-perfect:?
Image optimisation?
As Google cannot read images, you need to make sure they are also fully optimised so Google knows exactly what it is you have a picture of.?
The images need to be high quality and clear, with detailed descriptions, file names, titles and alt text.?
Sounds like a long task? It can be. But the benefits are worth it to help your brand get found by people who are searching for your products, or very similar ones.?
Good luck! If you need support, we have an?on-page SEO wizard that’ll help you smash it out of the park.?