Your Problem With Social Media

Your Problem With Social Media

Hey guys,

I hope this newsletter can provide value to you as an entrepreneur.

Firstly, I want to start off by saying, I understand you.

I understand the love and mission you are working towards.

I am on that same journey, and I just want to provide you with some value and inspiration for your journey.

As I speak with entrepreneurs and founders all over the world, in sales meetings, podcast interviews, I am collecting a wealth of data.

You see, I found my mission and vision through documenting my life.

I see life differently from how I saw it before.



So it is my job to keep educating and providing impact to people who really need it.

I want to talk about something that may be a pain point for you, but the positive thing is it is a huge advantage for you to reach your goals.

Are you ready to hear it?

Social media!

Yes, I used to see social media as a form of entertainment, as a way to escape.

Looking at what other people are doing, a way for me to connect with my family and friends, and even share parts of my life.

As I have developed on this journey, I have come to see social media as something completely different.

I've actually come to see it for what it is.

Social media is the gateway for me to connect my mission and vision to the world.

Times have changed, there are no more gatekeepers; social media is your distribution to everyone who is like you!

What do I mean by that?

You need to stop seeing social media as a hindrance, as a distraction.

It can be for some, but for you, you need to see it as a way for you to build a media company behind your business.

You're an entrepreneur, you're a founder who is very busy with operations, you're working on your business and impacting as many people as possible.

So what has changed on social media is, it is an interest graph.

So whatever people are interested in, it will show up on their screens.

So what if you were to use social media as distribution to reach as many people as possible?

I guarntee you whatever it is you love and your passionate about, there are millions of others who see the value in it.

They need your solution.


All your social media channels are your TV channels.

You are Channel 10, Channel 9, CNN.

So it is up to you to show people what you are up to, use social media as a way to reach the people in your tribe.

Your audience desperately needs your voice.

You are special, you are unique, and in the greatest era to be alive, it is up to you to put your best foot forward and live the life you always deserved.

There are many ways to do this; we use YouTube as our Netflix, YouTube is our media company, and from there, we are able to have a podcast, which is a talk show.

We run our advertisements in between our content; we show people behind the scenes of building the next billion-dollar creator company.

We then use all the other social platforms to market that out to as many people as possible.

We then look at where our audience is, so in a B2B world, we know LinkedIn is huge for us; we have all the content through our podcast and daily lives to repurpose and share to more people.


We do the same for our clients; for them, social media is their distribution.

They are sleeping, and now their content is working for them.

You are the celebrity, you are a key person of influence, you are an expert, and it is up to you to strategically learn how social media is not a hindrance but actually an engine for you to grow your business.

You see, I started seeing social media as a way for us to blueprint our legacy.

I'm not showing you the finished products; no, I'm showing you the failures, the vulnerabilities, the questions, the doubt, the success.

This will be our legacy, so think of it like that?

What will be your legacy?

When you can answer that question, you will use social media as a way to bring that out so you can empower yourself financially, spiritually.

Social media is your media empire.

Build, learn, grow.

Document your life, start your podcasts; there has never been a greater time than now.

Get to work.

I am proud of you!


Paul King

Host of Startup FailWisdom Podcast | Passionate about Sharing Entrepreneurial Insights | Founder of YesVR @StartupFailWisdom

5 个月

I'm all for failures

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