Are your nonprofit's "street signs" in order?

I tried using Periscope? yesterday but it said the internet connection was too slow. So I recorded a video instead.

Yesterday, I sent out a Fundraising Kick (a weekly email to nonprofit CEO's) about the importance of making the next action clear to donors. As I thought about it later, I realized many nonprofits are like communities in my native state of Maine. If you ever move to Maine, you'll see many nonprofits only have half the street signs! It's as though they assume you've been in the community forever and just know where to go.

Repair your street signs for your donors and board members!

Donors and board members can't read your mind! In this short video, I share some "street signs" to consider in your nonprofit's relations with donors and board members.

Katrina VanHuss' training on the psychology of donor recognition can be found at: https://thenonprofitacademy.com/vault/social-science-behind-donor-recognition/