Is your Growth Strategy bullet proof? Proven Strategies from My Global Business Journey

Are you ready to take your business to the next level? With over 14 years of hands-on experience in business development, growth and strategy across four continents, I’ve uncovered the secrets to achieving explosive growth. Here’s how you can transform your business using powerful insights from my international journey.

Solving a real problem

First of all, your product should solve some real world problem, if it doesn’t - make it! Alternatively, you will be creating a bicycle for crossing the lake. This is currently a huge problem, as AI startups multiply in quantity and in investments, but 90% of them fail. And that happens also because they fail to solve a real world problem! Just read this .

Differentiation model

You have to stand out! And by that I mean it. There are multiple startups that they think have a well differentiated growth-business-product strategy, but they don’t. Check this funny video . Founders are like parents, they will always love their product as a son or a daughter no matter what, but if you want to build something substantial you need to stand out! Literally! Having a hand-crafted box for sweet candies is neither differentiation nor innovation in the candies market.?

In the age of AI, as well as in the age of dot coms thousands of companies fundraised, increased valuation and then many of them fell, causing an enormous crash of stock markets. We’ve seen it in the late 90s, take a look at this picture.?

Many e-commerce companies like pets.com , webvan.com , boo.com and some telecom companies like Worldcom (MCI), Northpoint Communications and others are all shut down. Worldcom, for instance, was the second-largest long-distance telephone company in the United States, after AT&T. And it became bankrupt because the CEO and the team inflated companies assets. How many startups and founders lie about their true product metrics? You tell me.

Subsequently, NASDAQ fell 78% from its peak, even companies like Amazon and CISCO lost substantially in their market capitalization.?

So make it real, even if you produce cat food.

Niche market

Sometimes your product solves a real-world problem and it stands out with some cool tech features, as one of the companies I worked with before. But the problem is that your market is too niche, where startups tend to use cheap open-source with internal data science teams, and huge companies have their own ML teams to solve those tasks. What are you gonna do?

Right, you focus on the part where your product sells at most and serve that audience with triple zeal. But you have to embrace the fact that one day this interest might come to an end and you need to enlarge your attainable market audience. Here are lots of experiments that might help with market segments or experimenting with your own product to serve a larger pie.??

Strategic Partnerships: Your Growth Multiplier

Forge powerful alliances to amplify your growth. Believe me or not, but I had a case when one strategic alliance gave instant revenue growth more than 1000% for the whole business. So don’t underestimate your local partners, especially if you’re expanding your business internationally and you need to rely on someone. But choose them wisely.?

Optimize Operations and Maximize Profits

Efficiency isn’t just a buzzword—it’s your growth accelerator. At PACK&FLY GROUP Oü I had a case, when optimisation of P&L eventually led to a remarkable growth in several international divisions. An obvious public case with a tech startup Stability.ai .?

• High operating and compute costs (like AWS bills, as you need a lot of resources to maintain AI models operating)
• High burn rate of cash reserves for R&D and other stuff that we even not know

As a result, the company's burn rate outpaced its revenue growth and CEO with 10% of staff laid off, the company itself set on fire.?

Conclusion

Apparently, not all startups will make it to the end. There is an ongoing tendency in AI space that founders are looking to sell their companies, which might signify a consolidation in AI market. It's always easier to sell before you fail.

This is just a sneak peak into growth strategies, stay tuned for more. If you're ready to unlock explosive growth by tapping into market diversity, embracing relentless innovation, building strategic partnerships, and optimizing operations, you can propel your business to unprecedented heights.

Don’t wait—connect with me on for a free online session for more game-changing insights and let’s unlock your business’s true potential together!