Your foot? My door? Seriously?!

People say this to me all the time...

"I just need to get my foot in door... that's all the help I need."

Maybe.

But really?!

I find this way of thinking kind of offensive.

The expression itself comes from an era when door-to-door salesmen (the sellers were all largely men) practiced a style of selling that is now simply abhorrent.

They were told to never take 'No' for an answer.

They were instructed to believe that they were 'right' and the customer was 'wrong'.

They were taught to stick their foot in the door, so that housewives (the buyers were largely women) couldn't close the door and lock them out!

So, when I hear people say...

"I just need to get my foot in door... that's all the help I need."

...I feel genuine pity for the person who is about to be sold at and for the seller who has been taught that sales merely requires a forceful argument and some flair.

If your modus operandi is to chase, chase, chase and pitch, pitch, pitch...

I want you to watch this video. (Listen, listen, listen.... please.)

I talk about...

1. How to build relationships on autopilot
2. How to educate clients when you're not around
3. How to position you as the prize to attract 'inbound' meeting requests

Because no-one wants a stranger sticking their foot in their door.

I don't even want people I know sticking their foot in my door!

Watch the video, click here >>

P.S. By the way... Yes, I am aware that 'foot in the door' also refers to the technique of getting someone to agree to a small request so that you can then introduce a bigger request. But, when people say, "I just need to get my foot in the door", in most cases, they're usually talking about getting someone into a meeting room... so they can padlock the door and not let anyone out until a booking order is signed! But sales no longer works that way. There's only one person who can close the deal. And it's not the seller!

Capiche. :-)

James