On Your Feet Britain: A Peer-to-Peer Fundraising Challenge to Improve Health and Support Nonprofits

We all know that sitting too much is bad for our health, but did you know that the average UK resident spends around 13 hours sitting (or being sedentary) daily? This sort of lifestyle can lead to a variety of health problems, including obesity, diabetes, heart disease, and even some cancers. The good news is that there's a simple solution: standing up more often. And that's where the On Your Feet Britain campaign comes in.

On Your Feet Britain?

“On Your Feet Britain” is a campaign that encourages UK residents to convert sitting time to standing time. The campaign is run by the British Heart Foundation, a nonprofit organization that aims to prevent and treat heart disease. It is supported by various partners, including the Get Britain Standing campaign and Active Working. The campaign encourages people to take a stand against prolonged sitting and offers practical tips and resources to help them do so.

Get Up Offa That Thing?

Your organization can take things further by creating a Peer-to-Peer fundraising challenge to overlap with On Your Feet Britain.?

Peer-to-peer fundraising has the potential to increase the effectiveness of a fundraising campaign by empowering your supporters to leverage their networks to raise money together.?

With GiveWP, you can create a campaign around the On Your Feet Britain campaign to encourage supporters to raise money for your cause AND increase their activity. While each P2P software or platform works a little differently, the Peer-to-Peer fundraising add-on for GiveWP allows you to open up your WordPress donation forms to your supporters! GiveWP makes it easy to allow your community to raise money for you in a traditional peer-to-peer style or as a team.??

Getting Started?

Let’s talk a little bit more about how your organization can leverage the On Your Feet Britain challenge (or really any challenge) to create an engaging peer-to-peer fundraising campaign that can help attract new donors.?

Get your supporters involved: Encourage your supporters to sign up for the challenge and pledge a certain amount of time to stand up. Make sure they create a participant page on the campaign website and share it with their networks. You can also create a team page for your organization and encourage your supporters to join your team.

Make it personal: Ask your supporters to share their reasons for taking part in the challenge. Do they want to improve their own health? Sharing personal stories and motivations can help to inspire others to get involved.

Set a fundraising goal: Set a fundraising goal for your organization and encourage your supporters to help you reach it. You can use the participant and team pages to track your progress and celebrate your successes.

Get creative: Encourage your supporters to get creative with their fundraising efforts. They could organize a standing desk challenge in their workplace, host a standing-themed bake sale, or even create a "standing flash mob" to raise awareness of the campaign.

Thank your supporters: Don't forget to thank your supporters for their efforts. You could send them a personalized thank-you message, share their achievements on social media, or even send them a certificate to recognize their participation.

Your organization can take any challenge (remember the ice bucket challenge) and turn it into an opportunity to engage your supporters, improve their health, and raise vital funds for your cause.?

Ready to learn more about Peer-to-Peer? You can book a demo with the GiveWP Customer Success team!