Blogging vs Vlogging 2021
Habib Rehman
Digital Marketing Specialist | Helping Businesses Rank Higher & Grow Faster | Semantic SEO Strategist | Content Marketing Expert | Google & BING PPC Certified
With every day passing by, hundreds of people are becoming a blogger or a vlogger. If you are living on this planet earth, then you have probably heard about any one of these. The internet is filled with success stories of many renowned bloggers and vloggers. Both of these industries are growing at a fast pace. By blogging and vlogging, an individual can promote brands or grow their own business. The major benefit of both is that one can easily make money online. There is a debate going on in the digital world of blogging vs vlogging. To find out which one is a better option, in general, or for you. Let’s go over the details first.
Blogging
One of the most popular ways of communication with online users is blogging. It is more like a person has written down all the information, discussions, thoughts, debates, tips, and ideas on a topic. According to a site, a blog is an online journal or diary. It can include images, texts, GIFs, and documents such as PDF.
The importance of either of them depends on the traffic they generate. If you are generating website traffic, it means you are making potential customers. Even a person visiting the site is a potential customer. With every visitor, you gain a better source of income and recognition. Blogs play a huge part in Search Engine Optimization (SEO) and marketing as they contain links.
Blogging is easy for starters as it doesn’t require any investment. You can start a blog free of cost on many different platforms. Some of the best blogging sites are WordPress. Tumblr, Wix, and Blogger. A skill needed for effective blogging is impeccable writing skills. Good knowledge of Search Engine Optimization can also help along the journey. For beginners, dividing your content into bullet points or paragraphs can be beneficial. To improve your skills as a blogger, it's best to write every other day on different topics.
Most commonly, a blog is featured within the website of a company. It benefits them through increasing traffic, generating leads, advertising services or a product, and boosting sales. Another option is to create a personal blog within social media. By doing this, you can also start your own online business.
Vlogging
For the most part, there may not seem any such difference between a blog and a vlog. Other than how the content is presented. Vlog is the content explained through a video. It is short for a video blog. These videos can be short or long in duration depending on the topic. It is more of a storytelling way to communicate with viewers.
There are no limitations or rules in vlogging. You can think out of the box and do whatever you want. But what matters is the way of communication with your followers. You should be able to explain your point of view in a way that is understandable for everyone. To post or feature a blog, there are several platforms. For example; YouTube, Facebook, Vimeo, Dailymotion, and Viddler.
If you are starting a vlog, there are a few things to keep in mind. Make an explanatory video on every topic which you will be discussing. Explanatory videos should be clear, easy to understand, and to the point. For vlogging, you will also need to invest in good equipment. Equipment like microphone, background, high-quality camera or mobile phone, props, tripod stand, lighting, etc. Knowledge about video and voice editing is a plus.
Vlogging requires a lot of time and motivation. It's not like you will achieve your desired content in one take and will be good to go. There will be failures, lack of motivation, and disappointment. Even shooting for a short video of 4 mins can take up to 4 hours. Also, another hour or two for editing the video. A large number of vloggers profit from sponsorships and advertisements through their content.
Which one should you choose? Blogging or Vlogging
Even if we talk about choosing one or which one is better, it completely depends on your preference. Both options are great for individuals. For business purposes, blogging should be your go-to. As it helps in driving more traffic and increasing engagement on your site.
For people with great writing skills, blogging is the one. It will help to enhance your writing skills and learning about different subjects along the way. Similarly, vlogging is for those who are not camera shy. Or for people who can easily explain their thoughts. You can also use only your vocals for vlogging. To make a decision, focus on your personal strength and interest.
A great tip will be to do both. No matter what you are writing about, make a vlog for that too. Many successful people do it and find their platforms higher than the people who just do one.
Front End | WordPress | Shopify Developer
3 年very interesting.