About Your Business – The Elevator Pitch!

Ever felt like you're at a networking event and everyone is just trying to vomit in your ear. Only drivel emanates from those people, and you've got no idea what they're saying? Well, it's not going to be you. Right?

And today, we're talking about the elevator pitch, or effectively, how we can tell people about our business and make it sound interesting.

Because let's face it, when we are at these type of events, we don't want to hear about the fact that you set up your business in 1982 in the back of your mom's garage, and you were running around the old Ford Fiesta for at least three months of the first year. Because this doesn't help me as a client, understanding what you and your business can do for me does and at the end of the day is what it's all about. It's all about your clients. What is it you can do for these people?

So make this pitch fun, make it a bit more exciting? Stand out from the crowd. So, don't be another one that makes noises in the background, because let's face it, we have all been at some of these networking events, and you hear the same spiel over and over again, it isn't that interesting. How many people can you remember from those networking events?

If you think about it, it's the ones that captured your imagination in some way, shape, or form that made it relevant yo you. And it's that simple. So, what are easy ways to do this?

First of all, if you want to … Read More