Your Automation Playbook: Discover Your Winning Formula

The world is progressing towards a highly evolved business landscape with digital transformation and technological developments in tow. Automation, the dominant factor, plays a crucial role in achieving this goal.

?Anurag Shah, Head of Products and Solutions at Newgen Software, believes it’s time for organizations to adopt a strategic approach to harness the full potential of automation.

?"Automation is the lighthouse guiding modern business. To navigate this transformative journey, clarity is your compass. One must navigate the labyrinth of automation, highlighting its diverse values,” he says.

?In the ever-evolving digital landscape, automation stands unwavering, though its context shifts. However, precision in this context is paramount. Ill-advised automation can lead astray. For example, chatbots automate customer service, yet the human-in-loop touch excels in subjective matters. While integrating AI can elevate chatbots, success ultimately depends on query volume and personalization.

?Modernization efforts, such as portals and mobile apps, can falter when backend operations lag. Enterprises face the challenge of harmonizing customer experience, operational excellence, and innovation. The end-to-end customer journey (front, mid, and back) takes precedence over transactional satisfaction.

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Find Your Path to Success: Navigate Automation's Full Potential ↓

● Selecting the Right Approach

Match your goals with the right approach to achieve automation's full potential.?

● End-to-End Customer Journey

Integrated process automation bridges silos, automating workflows across the value chain.

● Digitizing Documents and Managing Content

Automating processes is one thing; handling unstructured content is another. Content services technology digitizes documents, extracts data, and enables 'straight-through processing’. AI/ML-infused content services deliver intelligent and contextual content, including audio and video in the customer journey.

● Automating Decision-Making and Intelligence

AI and RPA enhance decision-making and assist knowledge workers when combined with process automation and content services.

●?Omnichannel and Personalized Engagement

Authentic omnichannel engagement requires integration supported by process and customer communication automation.

● Business Agility through Rapid Development

Low code platforms accelerate IT delivery, enabling faster process and application development.?

● Enterprise-Wide Automation

Leverage a low code platform and proper governance to scale automation across the enterprise.

● Automation for Holistic Transformation

Integrating automation technologies within a digital transformation platform empowers enterprises to synergistically achieve customer experience, operational excellence, and business innovation.

Imagine a dynamic platform seamlessly weaving together the forces of automation: process optimization, content wizardry, communication finesse, and the brilliance of artificial intelligence. This isn't just technology; it's your enterprise's turbocharger, propelling you towards a holistic transformation.

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But wait, there's more!

The magic lies in the art of governance. It's what unleashes the true potential of this digital powerhouse. With proper governance as your guiding star, you'll revolutionize customer experiences, attain operational excellence, and ignite a spark of innovation that ripples across your entire enterprise."

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Which automation approach suits your organization? Let us know your thoughts in the comments section below.