Your 2025 Success Starts with H1 Team Alignment—Here’s How to Stay on Track and Solve the Right Problems.

Imagine this holiday edition: You’re hosting a party for family and friends. Everyone’s pitching in—someone’s handling the guest list, someone else is managing the food, and another is decorating. But here’s the problem: the person in charge of the guest list doesn’t share dietary restrictions with the food team. Cue to the last-minute scramble to accommodate, extra costs, and unnecessary stress.

This isn’t just a party-planning mishap—it’s a perfect metaphor for what happens when teams don’t align at work. Whether you’re in product, design, engineering, or customer-facing roles, miscommunication can lead to an unnecessary feature being built leading to low adoption rates, and drop in customer satisfaction. Think about it: no vegetarian option at a party, the host can’t find an open restaurant to order from, and a guest decides to leave early. This is exactly what can happen to your users if you can’t solve the problems they need solving, quickly.

In this edition of Feedback Forward, we’re diving into the real cost of misalignment and how to avoid it. After all, great products—and great parties—are all about getting the details right, together. ??

Avoid the cost of misalignment when setting goals and strategies?

?When product, design, engineering, and customer-facing teams (like sales and support) aren't aligned, initiatives can quickly derail. Misalignment slows progress, increases frustration, and leads to costly delays—resulting in late feature releases, poor adoption, and ultimately slower growth in MRR, new business, and market position.

To prevent this, digitalize your discovery-to-delivery process when planning your 2025 product strategy. Ensure user feedback is integrated into your roadmap and make it easily accessible to every team, every employee. This ensures that valuable insights aren’t lost or miscommunicated. By validating product ideas and testing assumptions early on, you’ll build confidence in your goals, driving better alignment and more informed decision-making.

The Do’s to get you on the right track?

? Engage customers by capturing in-app feedback and conducting targeted surveys with tools like Usersnap, which offer a full range of customization options These tailored interactions build trust and loyalty, boosting user engagement and satisfaction.

? Ensure all teams have access to customer feedback to foster collaboration and make informed decisions. Leverage shared dashboards to provide a clear view of customer insights, Jobs-to-be-Done (JTBD), and user satisfaction metrics.

? Streamline feedback prioritization and organization in real time without wasting hours sorting through it. Use AI to automate workflows and uncover the most valuable insights, ensuring no opportunities are missed.

AI, Leadership, and the Power of Listening

Shannon joins Anna Nadeina at saas.group for the 28th episode of saas.unbound. From integrating AI in product development to championing women in tech leadership, Shannon offers valuable insights on market trends, user interviews, and the critical role of listening to customers in driving strategic growth.

REPLAY HERE.

Top Collaborations to Inspire Your 2025 Strategy

Finally before you go, check out our favorite content collaborations this year. From AI-driven strategies to tackling common GTM challenges, these stories highlight real-world solutions to inspire your 2025 planning. Thank you Maja Voje , Jason Knight , Emilia Korczynska , Nasi Rwigema , Emmet Gibney , Ian Baxter , Germaine Krystowiak , Vadim F?nt?nari , Barbara Stewart for your partnership this year!

ACCESS LIBRARY HERE.

This holiday season, let’s take a cue from great party planning: collaborate, communicate, and stay aligned to deliver the perfect experience—for your team and your customers. Here’s to a successful 2025!

Cheers,?

Sam