Your 2 Powerful Assets To Run Your Business And How To Maintain Them

Facebook is a platform you don’t have total control of. It’s created and managed by a third-party entity.

Like what people said: You cannot control what happened to your life... but you can control your actions and how you react to it.

So, you need to employ a smart solution to maintain stability in your business.

Prospects and customers are your 2 powerful assets to run your business.

And there are ways you can maintain them.

The first one is to create an email list.

Email is not dead. It's immortal.

Of all the assets you can have, this is the most stable avenue you can use for your business in this day and age.

Everyone who knows how to use the internet has 1 or more email addresses which they use for a lot of things online.

In fact, 73% of millennials identify the email as their preferred means of business communication.

Your email list is the asset in which you have total control.

And this is something you own.

So you never have to worry about losing ownership it or something similar.

But you might say...

“Neri, what if email marketing platforms experience glitches like these? And one day, we can’t access our account?”

I must commend you for thinking proactively.

But… don’t worry.

I have a quick solution for you.

Always, always save a backup of your email list every month in your hard drive, cloud drive or any storage device you have.

- Neri Marcos

Even if the system crashes or worse, closes permanently, you still have your asset you can connect to... through good old manual email.

That’s the worst-case scenario.

Going back to the email…

You need persuasive and valuable emails... which you can send to your subscribers regularly.

And sending your offer or sharing something of value to your readers... will make you on top of their mind when the need for your product or service arises.

Sending regular emails need to be strategic and well thought out.

You need to have an effective #email sequence... which will command people to take action and buy your products and services.

And an experienced copywriter can help you do that.

So…

If you need help with your email copy, get in touch with me...

And see how I can help you increase your leads, your client base and your revenue.

P.S. The second way is to maintain a directory of your prospects and clients.

Yes, the "traditional" written directory which includes their name, address and phone number.

These three details will work hand in hand to promote or reach out to your target market.

But this time by using the traditional approach:

• Sending printed marketing materials or direct mails
• Calling or texting them

That will mean going back to the basics… but they still work.

As long as you present your offer to the right audience… with the RIGHT COPY. 

#emails #email #emailcopywriting #copywriting #coursecreator #coursecreators #marketing #business #courselaunch #courselaunches