The Young Investor

In recent years, the Spirits industry has seen a surge in popularity both in terms of drink and as an opportunity for investment, in particular Scotch and Whisky. This demand in popularity is broadening across demographics, with a particular rise in younger collectors coming into play. Historically, individuals over 45 with a high-net-worth were the most predisposed to invest in Cask Whisky due to the premium of the product. However, with investments starting from ￡4K Cask Whisky is becoming more accessible to the younger demographic. Research indicates that such young investors are prioritising the quality of a single cask over quantity and seeing a ROI of 10-14%.?

What has led to this demographic diversification? Whisky 1901 Founder & Managing Director, Aaron Damiano Sparkes commented

“With whisky there’s a certain romance, glamour even, that attracts people of all ages, and we’re seeing younger people in particular exploring cask investment as an alternative to the likes of Bitcoin and NFTs. For many, whisky investment is a real talking point, something to impress friends and colleagues with. While image plays a big role for the Insta generation, naturally, the numbers need to stack up for any savvy young investors too. With low barriers to entry and average returns of 10-14%, cask investment can be a great way of saving for a first home, setting up a new business, planning for a family or even thinking further ahead to retirement. Rarely can these rates be achieved in traditional savings accounts, or even matched by many other types of passion investments, plus there is the added benefit that cask whisky carries no Capital Gains Tax.”

We would advise any young person interested in Cask Investment to focus on quality over quantity, choose casks from a range of distilleries to minimise the risk. Finally consult a trusted and informed broker, our team at Whisky 1901 are all trained and qualified, with all the relevant industry accreditations. They will offer you the benefit of many years’ experience in the whisky trade—combined with a personal passion for this unique business.

If you would like to find out more about how Whisky could add incredible value to your investment portfolio, please contact us on 0203 105 1174 or [email protected]. One of the team will be in touch to help.

Disclaimer - You must be 18 or over to order. Past performance is not a reliable indicator of future results. The value of investments and the income therefrom may go down as well as up and investors may not get back the original amount invested. You are not guaranteed to make money from your investments and you may lose money.