You are who your customers say you are.

Hi. I’m Jim Russell, author and CEO. For the last thirty years I’ve helped businesses expand and I’ve found that a proactive customer referral program is the most cost effective marketing for any business. Ninety percent of Americans trust word of mouth recommendations, yet referral marketing remains an untapped resource for most businesses. As we all know “You are who your customers say you are.” I can show you how to create an effective referral program that leverages that truth into an unprecedented increase in your sales.