Are you Ready to Cook?
Jagmandeep Singh
Entrepreneur || Sales Advisor || Mentor @Stanford SEED & VC4A || Ex-Network18, Thomas Cook India, Idea (Aditya Birla Group)
If someone told me that I can make Mustard Fish or Kosha Mangsho (Bengali Mutton Curry) under 30 mins, I would laugh at that person and say, “You doesn’t know you a$% you’re your mouth†(pardon my French). Considering I am a decent home chef, I know that to make the authentic Mustard Fish you need to grind the mustard on a Sil-batta (Stoneware Masher) to avoid it from getting bitter and for Kosha besides 8 hrs of meat marination, you need to slow cook the masalas for at least 4 hrs to achieve the authentic colour, flavours and taste. The BIG question is, are you willing to go through this process?
We are an instant noodle generation, hunting of ways to get instant gratification; be it with products, content and now even food. There is so much going on, that there is NO-TIME for grunt work. Instant gratification has gone to the level the popular e-commerce players are now moving to Q-Commerce (delivery within 20 mins). With majority of us between the age groups of 24 – 45 years, living in nuclear families are constantly craving for authentic dishes and swaad.
We want to do a lot but fall short on time. We end up mentally romanticising with the idea of following the passion of cooking but that some-day or one-day is a distant reality. At some level, we all want to impress our date, spouse, parents, friends and outlaws (read in-laws) but just thinking of the whole process involved tires us out, so it’s better to get home delivery than sweat it out in the kitchen.
What if I told you, today that your wait is OVER!! I can help you follow your passion, impress your loved ones, sweep your spouse of their feet with one-third the effort in the kitchen? Am I sounding like a Bruce Wayne or Capt. America ha-ha but wait I’m not the hero here, YOU ARE!!!
Don’t believe me, right? Say ‘Hello to our Instant Liquid Masalas for Mustard Fish, Kosha Mangsho (Bengali Mutton Curry), Nalli Nihari and Laal Maas.
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?Instant Liquid Masalas that will spice-it up for you.
Zero Preservative, 12-months shelf life and can be kept in Ambient temp upto 35-degree C.
Remember, these are READY TO COOK and not ready to eat.
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Still don’t believe me. Let me tell you how easy and simple it is. Let’s make Mustard Fish today!!
领英推è
Get upto 1 Kg Fillets of your favorite Fish. (It’ll be nice if you can clean it)
1.???Heat some oil in a Pan and Toss the fish till it turns light brown.
2.???Open the Mustard Fish Instant Liquid Masala Packet & add the contents to the Pan. Then, add 200 ml water (The fun way of doing it and No one is looking or judging you, use the packet for measuring. Fill it up 3/4th with water, shake it well to rinse all the extra masala and pour it in the pan). Stir well.
3.???Put the lid, let it cook for 20 mins. Keep stirring in the middle. (If you like it spicy, slit 4 green chillies. Place it on top of the fish and close the lid of the pan)
Tan tada tan tada and we are done…………. Easy Peasy!!
If you don’t like reading, watch how MUSTARD FISH is done!!!
All products are vegetarian, just add your choice of proteins, veggies or paneer. . Pro Tip: Gobi and Aloo taste mind blasting in the Mustard Masala, just saying.
There you go, NO CHOPPING! NO CHURNING! NO GRINDING!!
JUST CUT IT | POUR IT | LID IT!!! (Don’t forget to turn on the gas HAHA.)
What are you waiting for!!! Go ORDER NOW!!
Do I need to do everything for you? Ok fine!! We are available on, Amazon, Flipkart, BigBasket, Supr Daily, Joi Mart, Swiggy Instamart and Zepto.
YOU CAN ALSO ORDER ON WWW.CERESFOODS.IN
Bain & Co. | Areté Advisors | Management & Impact Consulting
3 å¹´Shitiz Synghal
Pan Asian Chef & Food Stylist and Restaurant Consultant
3 å¹´Time to cook-off
Good one and yes the bottom up process takes some effort ... must try the Nalli nihari and laal maas now
Defense & Space Professional
3 å¹´Yes Jagman, a wonderful easy way of cooking and good taste. Smart dish. Thanks and keep inventing more and more curries.
A finance professional with 18 years experience in Power DIstribution Business, Well versed experience of Finance, commercial, legal and regulatory works
3 å¹´Great products and a delight for tasty tongues!!