Are You A Prison Builder?
Geoff Hetherington
Executive Coach. Consultant. Advisor. Fractional CEO for a select few. Move into your Next Chapter & away from being a Corporate Captive. Avoid a Midlife Crisis Cliché. Live on your terms with more Time, Money & Meaning.
The Self-Employed Trap
Many people start their businesses to escape the constraints of having a boss. They want control over their work and believe their skills can drive success. However, there's a significant difference between being self-employed and being a true business owner. The main obstacle to becoming a true business owner is often the self-imposed prison created by remaining self-employed.
Understanding Business Disciplines
Revenue Concentration: One common issue is revenue concentration. For example, I recently spoke with a kitchen joinery business owner whose single client provided 45% of his revenue. This high level of dependence on one client poses a significant risk. Best practices suggest keeping any one client’s contribution to around 12-20% of total revenue to mitigate risk.
Supplier Diversification: Similarly, diversifying your suppliers is crucial. Relying on a single supplier can trap you in a vulnerable position. Diversifying ensures you’re not overly dependent on any one source, allowing more control over your operations.
Avoiding Personal and Professional Prisons
This concept of self-imposed prisons extends beyond business to professional and personal life. Professionally, being known for just one thing can limit your growth and satisfaction. Overworking can lead to poor health, strained relationships, and dissatisfaction.
Reflect and Act
Take a moment to reflect on these questions:
领英推荐
Evaluate your life for any self-imposed prisons:
Making the Change
Understanding these concepts and learning how to manage them is essential.
Seek help if needed. Find a mentor or coach who can guide you through this transition.
It’s crucial to learn about revenue concentration, managing costs, and building a sustainable business model.
Remember, simple questions can lead to profound changes. Are you building a business that gives you freedom, or are you constructing a prison that limits you?
Stay tuned for more insights on transforming your business and life.