Are you in or out?
Who lights a lamp and hides it under the bushel?
I know that as an entrepreneur or a career professional, you understand the amount of work that goes into designing a solution that addresses the needs of your customers or the general public. What I do not understand is the little effort so many put into getting their designed solutions to the faces of their ideal customers or target audience. Hence my question, are you in or out??
Why light a lamp and hide it under a bushel? Why put some much effort into building awesome solutions, and yet allow your hard work to go to waste because the people it is meant for never get the opportunity to know it exists?
Business publicity is a major issue we all need to address to build formidable businesses. As an entrepreneur or career professional, you have to learn to position your solution for visibility to the target audience.
I know for some they make the mistake of build and the people will come, but this is never truly the case in reality. Once you start with this strategy, you are positioned for failure.
Positioning for visibility is a big deal in business, and we have written an entire article on nine simple steps to every business, organization or enterprise can follow to position their brand, solution, product, or initiative for increased visibility from their target audience.
Brands, solutions, and initiatives need to be visible to succeed. But visibility is not just about having your name and logo out there. It is about being able to tell the story that makes you special and getting that story into the hands and hearts of your customers.
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With so many options to choose from, the?9 steps highlighted in this article?are a good place to start, and they will guarantee you face time with your target audience.
If you have a business, product, solution, initiative, etc. in the market, I strongly encourage you to read this article. You can also be of assistance to someone by forwarding it to anyone you believe might need it.
Do have a lovely weekend ahead, cheers!
Best wishes,
CEO/Co-founder Effe Towers.