You need to know about Platforms, the API economy, software ecosystems.

You need to know about Platforms, the API economy, software ecosystems.

Platforms, the API economy, software ecosystems. The European Workshop on Software Ecosystems online on April 29th 2021 has it all.

Here are five reasons to join.

Reason 1: The keynotes

Reason 2: Get the latest on the API economy.

We cover API management, launching platforms based on APIs, ways to grow your existing business with APIs as well as management of companies using the APIs.

Reason 3: Get the latest on creating and scaling business networks.

From the keynotes of Schwarz Group on retail, Ory and CloudBlue in software to academic presentations showing key properties of business networks in B2B markets and how to engage complementors on platforms.

Reason 4: Learn about growth opportunities for your company and for startups

We have it all, from M&A growth to growing software companies based on commercial as well as open-source business models. And we cover startup ecosystems, too.

Reason 5: See and discuss with key influencers in this space

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What is the content of some key presentations? Find details on some presentations here, more on the program page on our website.

Launching Digital Platforms in Business-to- Business Markets

Digital platforms are amongst the fastest growing businesses today. While the developments have mainly taken place in the business-to-consumer markets, recent years have seen successful digital platforms in business-to-business markets (e.g., Salesforce, ServiceNow). However, there are also many companies that struggle to launch digital platforms. In this presentation, we report from an in-depth study of a business-to-business platform launched in the insurance and healthcare industry. We uncover launch challenges that we expected based on literature on business-to-consumer platforms as well as launch challenges unique to business-to-business markets. Disentangling and discussing these challenges helps other companies to design their platform strategies.

Management of complementary platform-based software products

Today, most platforms act as a technical foundation and distribution channel for complementary software products. Organizations can join platforms and use them to develop and distribute software products. They become complementors on the platforms. Platforms influence the motivations as well as the organization and affects software products of the complementors. Among other things, when using platforms, complementors must accept the platforms' specifications (for example, the technologies to be used). These requirements lead to additional work for complementors. The effort for complementors increases if software products are to be offered in parallel on multiple platforms. This presentation examines how platforms affect organizations that use multiple platforms. It gives organizations recommendations for action on how to accommodate the platforms' influence.

A Focus Area Maturity Model for API Management

Organizations are increasingly connecting using Application Programming Interfaces to share data, functionality, and even complete business processes. However, the creation and management of these so-called APIs, is non-trivial. Aspects such as the business model, usage throttling, documentation, are often rushed afterthoughts. In this research, we present and evaluate the API Management Focus Area Maturity Model, addressing the domains of Community Engagement, Security, Lifecycle, Monitoring, Performance, and Commercial. The API-m-FAMM is a model that organizations can use to evaluate how well they are doing at API management and to set out a course for systematic improvement and evolution. We have used the model in practice in several organizations, and report on these results as well.

Startup Heatmap Europe: The Power of the Ecosystem

Since 2016 the Startup Heatmap Europe crowns the most attractive startup hubs in Europe. Based on a representative sample of founders in Europe the survey reveals the Top 50 cities where founders would like to start a company if they could choose freely. Competition is fierce, the report shows based on their analysis of actual founder movements and international ties of startups: With 27% of all founders in Europe being foreign-born, they are far more likely to move than the usual EU citizen.

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