If you give ChatGPT a cookie...
Roy Steves ??
????-?????????????? ???? ??????????????, a profitability-minded PPC & SEO agency for eCommerce brands.
You're likely familiar with the classic children's book "If You Give a Mouse a Cookie" (written by Laura Numeroff and illustrated by Felicia Bond), in which a series of increasingly ridiculous hypotheticals begins with, "If you give a mouse a cookie, he's going to want a glass of milk."
As I recall, the goal seemed to be to teach kids how to think about consequences, but in hindsight, it might have addressed the slippery slope logical fallacy—although I can't tell you if it was intended to caution against it or not.
Now, a few decades later, I find myself presented with a very different version of that mouse—Generative AI. This pattern shows up for me, specifically when working on a coding project. It goes something like this:
This, for now, actually represents a vital contribution that the human user still brings to a project—direction. This very loop is one of the biggest barriers to fully automating development, as the bot doesn't know when to throw its hands up and say, "screw it, I'm going to try something entirely different." And that's, amusingly, something humans are pretty good at.
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AI continues to be a tool (albeit an increasingly capable and adaptable one), and there are emerging soft skills that human users can pick up to get to their desired outcome faster or with higher quality. Even if you're not planning on picking up any programming projects, this pattern of behavior is one to be aware of when you're pitched "AI-infused" solutions. Not everything should be AI-driven, even if it's becoming a necessary mechanism for managing overhead costs and scale.
There should always be a human driving the AI project toward a well-understood destination. Otherwise, the lack of ability to interrogate AI on its decisions will mean you're building... but possibly not toward anything real.
I like the way Adam Savage (the Mythbuster) put it when talking about AI in the context of art. To paraphrase, he says that art is intended to convey a point of view, a perspective the creator is trying to share. For now, AI doesn't have that—but a human using AI may, and that's still where the value sprouts.
And if ChatGPT asks to hang its drawing on the refrigerator, GET OUT OF THERE! THE LOOP IS RESTARTING...
Marketing Leadership | Fractional CMO for Service-Based B-to-B Businesses
6 天前Roy, It's a reminder that even with all its capabilities, AI still needs human guidance to avoid going down rabbit holes
IT Consultant | Expert in Software Outsourcing, IT Staff Augmentation, and Offshore Office Expansion | Delivering High-Quality Web & Mobile Application Solutions
2 个月An interesting example of a fallacy that both AI and users can fall into is the "confirmation bias." This occurs when we focus on information that confirms our preconceptions, ignoring evidence to the contrary. How do you ensure your team stays vigilant against such biases in decision-making?
Senior Managing Director
2 个月Roy Steves ?? Very insightful. Thank you for sharing
Digital Account Manager | Lean Six Sigma Yellow Belt, Diversity, Equity and Inclusion
2 个月Love this