Are You a Deepfake Victim?
Can you trust what you are seeing online? We are headed into an election season, and I want to caution all my readers. Do not trust anything you read, see, or hear, especially online. This is perhaps one of the most contentious election seasons yet, and we have a new foe to deal with: deepfakes.
Now, I try to stay away from politics on this blog, but I think there is a more pressing issue to contend with here. We need to become good discerners of truth. We need to know how to do good due diligence. We need to know how to spot a deepfake—and let me tell you this is becoming harder to do, as nefarious characters become craftier and scarier.
The Problem
This is impacting our business in more ways than one. In fact, more than one-third of U.S. businesses have experienced a deepfake information security incident last year. This is according to research done by ISMS.online .
So how do we better prepare ourselves for what’s to come? Let’s dive into what exactly a deepfake is. A deepfake is content that uses a person’s face or body that has been digitally altered, with the intent to spread false information maliciously.
As an example, deepfake technology enables nefarious characters to operate a business email style attack. But it can get even more sophisticated than attacks of the past. Some can even mimic the voice and image of senior leaders to trick them to transfer funds.