You can't afford to dislike sales!

Become aware of your sensations as the word 'sales' is mentioned! How many of those thoughts are positive do you think? 50%? 75%?

In my estimation the positive thoughts probably revolve around the 10% - maximum! Probably slick car salesmen, gift of the gab, insincere, lack of care - do these come up?

Please take a moment, particularly if you are a business owner, to consider just how damaging this can be. Without sales your business is in critical danger! So even if you hate the concept, you should be able to recognise the notion of how crucial it is to your enterprise.

There are 8 parts of a business which are essential & sales is definitely one of them!

Therefore, having recognised this, how are you going to get good at sales? This is where understanding becomes vital because you don't have to be anything more than you are! You simply need a process that works & follow it!

A process which functions & when applied again and again brings similar results! Now doesn't that sound interesting?

You see, as long as you have a product that has a market, you should make sales. What stops you getting sales is your attitude & approach! As a sales person your job is to lead or guide your customer to the solution they seek.

As a guide you need to have a prepared route to that goal & that is why a process is so crucial.

Because there is so much noise out there, your path needs to be easy, clear & prepared to overcome the obstacles en route.

So don't be surprised at the objections, rather be prepared to knock them out of the water! Don't be surprised at the demand for a discount, prepare yourself to show your value once asked!

If sales confuse you or worry you, I would urge you to join me on my forthcoming Sales Mastery webinar - book your place now. You will look at sales in a completely different way!

#sales #salestraining #businesscoaching

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