If you can be anyone today, be Picasso
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Pablo Ruiz Picasso – The 20th-century artist extraordinaire from Spain.
We all know the name, but do you know the tale about the napkin?
The story goes, Picasso was once asked by an admirer at a Paris market if he could do a quick sketch on a napkin for her.
Picasso agreed.
Minutes later, he handed her the napkin and asked for 1 million Francs.
In shock, the lady asked, “How can you ask for so much? It only took you five minutes to draw this.”
To which Picasso replied, “No, it took me 40 years to draw this in five minutes.”
In business, it’s easy to forget about the work that’s gone into learning a craft or building a business.
The late nights. The moments of loneliness. The sacrifices.
So, if you ever find yourself wondering whether you should be charging what you charge, remember Picasso and the napkin.
Experience leads to proficiency and ease.
It’s why we charge what we charge at eighty3 creative. And it’s the same reason you should too.
Know your worth and focus on finding the right audience – not the ones that question the price.
Because those same people will be the ones that cause the most problems. (And they’re probably the type of people that moan about the price of popcorn at the cinema to a team member on minimum wage!)
If you need any support finding the right people, contact us today.
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