If you automate your sales through AI on social media, humans won't turn up to buy
Timothy "Tim" Hughes 提姆·休斯 L.ISP
Should have Played Quidditch for England
You have turned up to social today and your reading this post
You are reading it, maybe it turned up in your feed, maybe you came to my profile
We turn up to social to be social, have conversations, like a networking event
Maybe we talk to old colleagues, maybe we meet with new people
Social media is just that, a media in which to be social
Now here's the rub
I come to social to sell and maybe buy
You come to social to sell and maybe buy
Social media is bound by this mutual repository
BUT if, you decided to not turn up and send a bot in your place
You kill the mutual repository
If you cannot be bothered to turn up on social
I won't be bothered either?
At this point social dies
By using AI on social, you will drive your buyers away
In the world of AI the most human company wins?
Want to know more about social selling, check out my new book
In this brand new edition, I have updated all the text, I have also got 15 practitioners, so people who are doing this already to explain how they are get (practical) business benefit. From the CEO?that has been running a digital business for over 18 months to sales?leaders and sales people who use social selling every day to drive revenue growth.?
Articles on how these business have and are implementing digital, from Mercer, Telstra Purple, Ring Central, Cyberhawk, Namos, Ericsson, DLA Ignite and more.
What does?Mark Schaefer, Marketing guru think of the book "social selling - techniques to influence buyers and changemakers - 2nd edition"??watch the video here
It's available on Amazon worldwide. ?Link to Amazon.com here and Amazon.co.uk here.
Because life’s too short to buy cheap guitars.
12 小时前Absolutely nailed it Timothy. People are so concerned about whether or not they CAN save time, they forget to consider if they SHOULD. I love the quite "why should I bother to read something you couldn't be bothered to write."
Top Global Fintech & Tech Influencer ? Trusted by Finserv & Tech Global ? Content & Influencer Services ? Advisory for Digital Transformation ? Speaking ? [email protected]
13 小时前Well said Timothy "Tim" Hughes 提姆·休斯 L.ISP. This aligns 100% with Klarna`s recent pivot in customer service. They went from 'AI can do all jobs' to 'Humans are invaluable' in just 60 days https://www.dhirubhai.net/posts/efipylarinou_klarna-andtheironyis-activity-7298599732602363906-qGs1?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAVIQxoBflCTjIcCzHv92D1tcX2TVNv-r5I BEWARE: AI DEPLOYMENT IS MUCH MORE NUANCED!
AI helps, but real connections matter. At chataigne, we use AI to simplify ordering, not replace the human touch that keeps customers coming back.