You are an Asset! You are an Asset Manager!

When we think of assets and asset management, it is easy to picture physical things, such as maintenance, spare parts, engineering, etc. Assets are all around us. We interact with assets daily, whether physical/tangible or non-physical/intangible.

An asset, by definition, is anything with "actual or potential" value. "Actual" is the value we understand today, whereas "potential" refers to possible future value. (value of an asset and value from an asset).

You are an asset. You are born into this world. Your parents or guardians make decisions on your behalf, and you then transition to being able to make decisions for yourself as an adult. Decisions are made on education, health, well-being, entertainment, hobbies, social interaction, career, financial investment and hopefully, a retirement in which you can relax and enjoy your later years of life... You are an asset, and your life is a life cycle!

Asset management sets out to "achieve a desired balance of cost, risk and performance". These levers appear differently at various times in our lives, sometimes within reach and by choice, and sometimes out of reach and not by choice.

When we are young,?the cost?isn't much of a thought (the "bank of Mum and Dad" is often there); we tend to take more significant?risks?as we don't fully appreciate the consequences and?performance;?when we are young, is centred around fun and social.

As we grow into adulthood, cost will be considered differently. We will weigh up education vs entertainment, holidays, shelter, transportation, and health. Some of us will gain a partner and have children, so our "context" and "stakeholders" will change. We become decision-makers for the young (we lead and manage them) and perhaps decision-makers for our parents—the scope of our decision-making increases.

Finally, when we enter the twilight of our lives, we look back and acknowledge our better decisions and sometimes regret the poorer ones. We reflect on the value we generated (and sustained) for ourselves and the value we created (and enabled) for others.

Suppose we translate the above perspective into an organisation (system) you represent. It may be a private, public, government, defence, NFP/NGO or even the household you are in. The thing that ALL organisations on earth have in common is that they are trying to convert DEMAND to VALUE while balancing COST, RISK and PERFORMANCE today and with a view to the future (sustainability). That's Asset Management, and implicitly, we are doing this every day!

All organisations have life cycles—people, processes, data, information, investment, projects, contracts, services & assets. Asset management sets out to coordinate the activities of an organisation so we can realise value from assets. (even assets we do not own but are accountable for!).

The opportunity for you to be acknowledged as an Asset Manager starts HERE.

Invest in YOU and improve the organisation(s) you represent.

Our courses are ideal for Consultants, Managers, Asset Managers, Business Development, Engineering, Supply Chain, Maintenance, Manufacturing, Product Development, and supporting functions such as Safety, Environment, Compliance, Legal, Finance, Commercial, Human Resources, and Information Technology.

Our AAMC (Certificate) and CTAM (Certification) courses are approved by the World Partners in Asset Management