Are you able to get a good Supplier and what is the key points?
Edwin Cheow (Malaysia)
Global Digital Marketing and Business Development Director
1. Accountability for Quality Issues Admitting mistakes can be challenging, but when it comes to your products, partnering with a supplier that takes responsibility can significantly impact your operations. This is why accountability for quality issues is a top trait of a reliable supplier.
2. Production Capabilities Most importers recognize the need to find suppliers that can produce their desired products. However, many overlook other critical factors while focusing heavily on production capabilities.
3. Visit and Audit the Supplier's Quality System The most effective way to verify a supplier's production capabilities is by visiting the facility, either personally or through a third-party agent. If you prefer to avoid the costs of traveling, you can engage a third-party to audit the factory's quality management system according to ISO 9001 or a similar standard.
During the visit or audit, pay attention to key areas such as:
4. Obtaining and Approving a Product Sample This method of verifying production capabilities is less comprehensive than an audit but generally more convenient. Ideally, you should review product samples before mass production begins.
Request a product sample for your approval before proceeding with full-scale production. This allows you to confirm whether the factory's output aligns with your product requirements. You can also send the sample to a lab for further testing.
Golden samples are usually affordable, as you only need to cover the production and shipping costs for one or more units. If you're working with a third-party inspection company, they can often review samples locally to save time.
5. Expertise in Your Product Type and Target Market A supplier with experience in manufacturing products similar to yours is more likely to be familiar with common quality issues and can proactively identify and resolve problems before they affect your order.
If the factory has experience exporting to your target market, they will likely be well-versed in your quality and legal requirements. You can often check a supplier’s export history on their Alibaba profile.
Most factories specialize in specific product types or categories. A supplier claiming to produce a wide variety of products is more likely a trading company rather than a factory.
Buyer references can help confirm a supplier's experience, although prospective suppliers may be hesitant to provide contacts due to confidentiality clauses, which is common in China. However, reliable references can still be valuable if they provide contact information.
6. Culture Fit: A Willingness to Collaborate
Some suppliers may focus more on developing new products, while others prioritize environmental sustainability. It’s essential to find a supplier whose goals align with yours.
You can gauge cultural fit by asking:
Cultural fit is especially important for smaller buyers or those with unique requirements. Larger suppliers might not accommodate smaller importers due to MOQ requirements or may prioritize larger orders, leading to delays for smaller clients. Suppliers with a customer profile similar to yours will be better equipped to meet your needs and prioritize your requirements.
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7. Ease of Communication Language and cultural barriers can complicate communication with overseas suppliers. Working with a supplier that facilitates effective communication is crucial to avoiding issues such as production delays and product discrepancies.
What Constitutes Effective Communication?
8. Cooperation with Third-Party QC Third-party inspections are standard for many importers sourcing from Asia. A quality supplier will be open to having an external inspector verify goods before shipment. Resistance to third-party quality control is often a red flag, as it may indicate a supplier trying to conceal issues.
Outside oversight can actually benefit the factory by:
9. Ethical Compliance Ethical sourcing has gained prominence, especially as major brands face scrutiny for social compliance violations. Many importers prefer not to engage with factories that exploit workers or maintain unsafe working conditions.
By partnering with reputable suppliers that adhere to established social compliance standards, you can ensure that:
10. Regulatory Compliance Importers must also verify that their suppliers comply with regulations in both their manufacturing countries and target markets. Failing to do so can lead to legal consequences.
Conducting a factory audit and credit check can help confirm a supplier’s legitimacy. Ensure they possess valid business and export licenses to avoid partnering with illegal operations.
Some common regulations and certifications to verify include:
Requesting previous test reports and certifications can provide evidence of compliance. You may also consider arranging independent testing for product samples to further verify adherence to applicable regulations.