Yes, sex sells, but for high-end clients use this instead ...
Dana Pharant
Dominatrix, Author, High Priestess and 7 Figure CEO | Writing a "Eat Pray Love meets 50 Shades" Book | Surrender Expert | Leadership Training for Men and Women
When you think about sex in advertising you might have these kinds of raunchy, overtly sexed ads.
This overt, in-your-face, and screaming exploitation of women and sex is off the mark for high-end brands.
Product or service, if you are appealing to the more successful individuals or businesses, you will find that Channel # 5 is a brand to pay attention to.
Their ads drip with sexual energy, creativity, and magnetism that appeal to the higher-end client. That person who can spot bs, the person who loves to grow and stretch as an individual. They want to FEEL compelled, not shamed into signing up with you.
Even in the ad at the top with the moon, what do you notice?
The curve of the moon, the lighting, the colors, and the fonts all scream luxury. They want you to come and get it.
The bikini babes, look staged and are likely to snub their nose at you if you approach. This makes this ad repelling to the more enlightened and educated consumer.
Notice the energy and the emotion invoked in this ad. Sure it is a beautiful woman, but she is dressed in a classy way and the focus is on the emotion between her and the bottle. Perhaps you even feel like you have just witnessed a private moment. A moment of passion.
领英推荐
Consultants and coaches who allow themselves to claim and embody their sexual energy (that alive, creative, magnetic energy), find that sales calls become effortless and opportunities open up with ease.
When you feel fully alive and engaged with your sexual energy, there is no need to push because you can trust that your ideal clients will find you irresistible.
To get started try this simple but powerful tool.
Breathe deeply and allow yourself to imagine dropping into your pelvic area, notice without judgment, and then as you breathe in, pull that energy up your spine to the top of your head.
Do 3-5 breaths this way, grounding down after a while also inviting that energy to keep moving up your spine.
This will start you on engaging more of the sexual energy.
Use it:
And if this is not enough and you want to crack that powerful magnetism wide open, let's have a wee chat so I can get you customized suggestions. www.bookDana.in
The Leading Choice for Women in STEM | Speaker | Author | Executive Coach
2 年Great exercise! I combine it with humming in a tone that connects me to my lower chakras Dana Pharant
?? Keynote Speaker, Comedian, Culture Guy. I blend comedy and strategy to help teams collaborate, innovate, and create cultures that are comfortable with getting uncomfortable. Want to challenge the status quo? DM me!
2 年I've found that wearing a bikini does nothing for my sales. It's the ENERGY I bring when I'm wearing the bikini that matters.
??Functional Nutrition Coach ?? Best Selling Author ???? Speaker ?? I help people release the inflammation that is causing chronic pain or health challenges and get off meds ????
2 年I love this Dana Pharant. I will most definitely start doing this before appointments and speaking engagements!
Wonderful and quick to access breath tool for sure and a spot on assessment of the ads.
Global Brand Strategist | Purpose & Sustainability Advisor | Board Director | Author, Award-Winning Thought Leader & Speaker | Advocate for Human-Centered Leadership, shifting the consciousness of business
2 年The art of seduction vs overt "sexiness"....