Year in Review: How Digital Journalism Evolved in 2024

As 2024 comes to a close, let’s reflect on the shifts that we’re seen in digital journalism. This year has been defined by rapid technological advancements, changing consumer behaviors, and the continued rise of independent creators reclaiming their voice and platform. For journalists, publishers, and content creators, 2024 was a year of innovation, challenges, and opportunity—a time when adaptability was not just an advantage but a necessity.

Let’s take a closer look at how digital journalism evolved over the past 12 months and the lessons learned along the way.

The Evolution of Digital Journalism in 2024

AI in Content Creation and Reporting - It wasn’t ALL bad

Artificial Intelligence became a cornerstone of modern journalism in 2024. Tools like ChatGPT-4, Jasper, and other AI platforms allowed journalists to streamline labor-intensive tasks such as research, data analysis, and even content creation. While AI-assisted workflows boosted productivity, they also raised important questions about originality, creativity, and journalistic integrity. Many journalists found themselves navigating a fine line—embracing AI as a tool while ensuring that their unique voice remained at the forefront of their storytelling. This will be a conversation that continues into 2025 and as AI grows and develops.?

Takeaway for Creators: AI is a powerful assistant, but it’s not a substitute for creativity. Writers who effectively pair human intuition with AI efficiency are positioned to thrive in 2025.

Algorithm Shifts and the Fight for Visibility

2024 was another year of dramatic algorithm changes on platforms like X (formerly Twitter), Instagram, TikTok and Google. These updates increasingly prioritized engagement-driven content, often burying more niche or long-form reporting. Journalists found themselves battling not just for clicks but for relevance in an environment where algorithms dictate visibility.

For many, these constant changes underscored the importance of controlling their own audience and distribution methods. Relying solely on social media to reach readers proved risky as algorithms became less predictable. Using social media as a tool is key but it should not be the only source of information for your community.

Takeaway for Creators: Social media can amplify your reach, but owning your platform—like a personal website—is the key to building a loyal and sustainable audience.

The Rise of Community Ecosystems

In 2024, users demanded more than just content—they wanted connection. The most successful journalists and creators were those who built engaged communities around their work. Features like live play-by-plays, Q&As and interactive feeds and comment sections became essential tools for fostering loyalty and interaction. This trend highlighted the shift from passive consumption to active engagement. Fans don’t just want to read—they want to participate, comment, and feel part of the story.

Takeaway for Creators: Building a community ecosystem is no longer optional. Engagement tools like activity feeds, LIVE reporting, and active commenting sections allow creators to connect with their audience on a deeper level.

Subscription Models Took Center Stage

With ad revenue continuing to fluctuate, many creators leaned into subscription-based models. Platforms like Substack gained traction, but the real game-changers were creators who built their own subscription infrastructure, allowing them to keep 100% of their revenue and control their pricing strategies.

Creators like those on BoomPress used tiered subscriptions, ad-free options, and exclusive content bundles to drive recurring revenue. This not only increased financial stability but also helped strengthen audience loyalty.

Takeaway for Creators: Owning your subscription model is a smarter, more profitable path in the long run than relying on third-party platforms.

The Mobile-First Imperative

Mobile dominance hit an all-time high in 2024, with over 50% of global web traffic now coming from mobile devices. For journalists and publishers, this meant one thing: websites and content had to be optimized for mobile or risk losing audiences.

More than just mobile-friendly layouts, mobile apps became a critical tool for engaging on-the-go users. In fact, data showed that users spent 5.5x more time on apps than mobile websites, emphasizing the value of having a branded app to deepen connections with readers.

Takeaway for Creators: If mobile isn’t a key part of your strategy, you’re leaving audience engagement and revenue on the table.

BoomPress Highlights in 2024

At BoomPress, we’ve been privileged to work alongside some of the most forward-thinking independent journalists and media outlets as they navigate these industry shifts. This year was a pivotal one for us as well, and here’s why:

• Feature Enhancements: Thanks to our collaborative client community, we introduced innovative features such as Lists, Player Profiles, and a Media Player—all designed to stay ahead of the trends shaping sports journalism. One standout is our customizable Activity Feed, which significantly boosted community engagement, increasing time spent on sites by up to 10+ minutes per user for those utilizing the feature.
• Branded App Success: Our clients fully embraced the mobile-first revolution through our branded app option, delivering seamless and consistent user experiences across devices, ensuring their audiences stay connected wherever they are.
• Client Growth: 2024 was a year of tremendous expansion, as we more than tripled our portfolio of sites. This included welcoming prominent independent sports media outlets like Kevin Iole, The Sporting Tribune, The Draft Network, and The Gaming Juice to the BoomPress family, solidifying our place as a leader in digital sports journalism platforms.
• Community Building Tools: Our clients tapped into key engagement tools like our Activity Feed and Live Files (play-by-play) to create dynamic, interactive communities. Many introduced new subscription tiers and ad-free options, fostering deeper audience connections and thriving ecosystems tailored to their readers' needs.

The BoomPress Difference

The shifts we’ve seen in 2024 only reinforce why BoomPress was built. Unlike open-source CMS platforms that rely on plugins and third-party tools, BoomPress is an all-in-one solution designed for independent journalists who want to own their platform and their future.

Why BoomPress?

• Ease of Use: No tech knowledge required. We handle the heavy lifting so you can focus on your stories.
• Built for Engagement: Tools like our Activity Feed and custom notifications are designed to keep your readers coming back.
• Monetization Made Simple: From subscription models to direct sponsorships, we provide the tools you need to generate revenue your way.
• SEO and Scalability: Whether you’re covering high school sports or launching a regional news hub, our platform grows with you.

Looking Ahead to 2025

As we move into the new year, one thing is clear: the future of digital journalism belongs to those who are adaptable, innovative, and committed to building deeper connections with their audience. Whether it’s through creating immersive community ecosystems, leveraging mobile-first strategies, or embracing new monetization models, the possibilities are endless.

At BoomPress, we’re excited to continue supporting journalists and creators in turning their passion into thriving, sustainable businesses. Let’s make 2025 the year you take control of your platform and your future.