A Year of Remarkable Achievement

As we bid farewell to 2023, it's time to reflect on the incredible journey Nefta has embarked upon this past year. From forging new partnerships to securing significant investments, Nefta has navigated the dynamic landscape of the gaming industry with unwavering determination and innovation. Let's take a moment to highlight the key events and milestones that have defined Nefta's remarkable year.

Securing $5 Million in Seed Funding

In February, we were absolutely thrilled and profoundly grateful to announce a momentous achievement in Nefta's journey: securing a remarkable $5 million in seed funding. This pivotal milestone marked a giant leap forward for our company and was a statement of support and trust of our esteemed partners. Led by Play Ventures and our valued partner Picus Capital, Polygon Labs , Sfermion , SevenX Ventures , and MZ Web3 Fund, have joined hands with us on this exhilarating adventure.

Their belief in Nefta's potential is not only a testament to our team's dedication and hard work but also an endorsement of the innovative solutions and groundbreaking ideas we bring to the gaming industry. With this substantial seed funding, we are poised to take our vision to new heights, pushing the boundaries of what is possible in the world of gaming.

This significant investment will fuel our efforts to develop cutting-edge technologies, create innovative solutions, and expand our reach around the globe. We are profoundly thankful for this vote of confidence in our mission, and we are eager to embark on this thrilling journey with our investing partners by our side.

Read more about the investment

Later in the year, we were further honoured to be recognized by PlayVentures and Picus Capital as a select investment, reaffirming the trust and partnerships that continue to drive our growth.

New Partnerships: Expanding Horizons

This year, Nefta has had the privilege of establishing exciting new client partnerships that have left us brimming with pride. These collaborations reflect the versatility and quality of our services. From technology startups to established enterprises, we have attracted a spectrum of clients who recognise our commitment to excellence. We take great pride in these new connections, as they represent a testament to our team's dedication, expertise, and ability to meet the evolving needs of our clients. Each partnership represents a unique opportunity to create value, and we are excited about the potential for mutual growth and success that lies ahead.

Our commitment to these partnerships goes beyond the initial handshake; it involves a shared journey toward achieving common goals. We believe that collaboration and communication are the cornerstones of our continued success. From helping new developers with Wombat X, partnering with HAQQ to migrate over 1 million HolidaySwap users to the blockchain, and building with XPLA and Com2Us it has been a monumental year. Together with our valued clients, we are excited to embark on this journey of innovation, growth, and prosperity, confident that the bonds we have forged in 2023 will only strengthen in the years to come.

The Team: Growing Stronger

Nefta's team has experienced an incredible journey of growth and expansion in 2023. The first half of the year was marked by an unforgettable offsite adventure in South Africa, where our dedicated team came together to bond, brainstorm, and return with a newfound enthusiasm to shape the future of gaming. This adventure not only strengthened our team's camaraderie but also ignited our creativity, inspiring fresh ideas and innovative approaches that will drive our gaming projects forward.

Nefta proudly welcomed several exceptionally talented individuals to our team in 2023. Daniel, Adrien, Bryce, Rita, Barbka, Sabina, and Sergiy joined and have added a unique dimension to our team, bringing diverse skill sets to propel our growth to the next level. With this infusion of fresh talent, we are poised for an exciting future, ready to tackle new challenges, explore uncharted territories, and continue providing exceptional experiences. The enthusiasm within our team is palpable, and we are eager to forge ahead, setting new milestones and achieving even greater success in the dynamic world of gaming.

Looking to 2024

As we conclude this year, Nefta is poised for an even more exciting future. Our journey through 2023 has been filled with remarkable accomplishments and partnerships that have solidified our position as a trailblazer in the gaming industry.

In the new year, we will be releasing our new advertising technology that uses first-party data and behavioural analysis to help game publishers increase their in-app advertising revenues and help advertisers place their creative assets in front of more receptive audiences.

We extend our heartfelt thanks to our partners, investors, and the entire Nefta community for their unwavering support. Here's to an even more extraordinary year ahead!