The Xsolla Insider - Edition #16

The Xsolla Insider - Edition #16

Welcome to the 16th edition of the Xsolla Insider!

In this issue, we take a look into the recent happenings in the dynamic gaming industry, uncovering sharper insights, emerging trends, and practical strategies designed to help you thrive in today’s competitive landscape.

Join us as we uncover fresh opportunities, engage with industry visionaries, and continue shaping the future of gaming—together.

Make sure to check out our quarterly data report, The Xsolla Report: Autumn 2024! Download it today to access global games industry data with expert analysis.


Global Games Industry News

???? Astro Bot has claimed the top prize at the video game industry’s most prestigious awards ceremony, solidifying its place as a standout title of the year. Praised for its groundbreaking gameplay, imaginative design, and unforgettable player experience, Astro Bot has captured both the hearts of players and the attention of critics worldwide.

The win highlights the creativity, innovation, and dedication driving the gaming industry forward. Congratulations to the entire team behind Astro Bot on this well-deserved recognition! ??

Read more: Game Awards 2024: Astro Bot Wins Game of the Year


??? Creators Corp, a leading developer of user-generated content for Fortnite, has secured a $2 million investment from the newly established venture fund Lumina!

This funding marks an exciting milestone for Creators Corp as it sets its sights on;?

  • Expanding its development portfolio with innovative projects

  • Partnering with more influencers to create impactful collaborations

  • Supporting community engagement and empowering Fortnite players worldwide

With this investment, Creators Corp is poised to elevate the possibilities of user-generated content and strengthen the thriving Fortnite creator ecosystem. ??

Read more: Fortnite UGC studio Creators Corp receives $2m investment


????? Capcom has announced that it’s actively working to reactive dormant IPs, sparking excitement among gamers everywhere.

Following last week’s announcement of sequels for Onimusha and Okami, it’s clear the company is diving deep into its rich history of iconic franchises.?

With a legacy of creating unforgettable worlds and characters, Capcom’s renewed focus on reviving beloved classics promises to bring fresh experiences to longtime fans while introducing new players to these legendary series.

Read more: Capcom says it’s working on ‘re-activating other dormant IPs’ like Onimusha and Okami


?????? Record-breaking year for China’s gaming industry!

China’s domestic video game market has hit an all-time high, reaching sales of 325.8 billion yuan this year - a 7.53% increase year-on-year, according to the country’s gaming industry association. ??

This remarkable growth has been fueled by the release of high-profile titles that continue to captivate millions of players nationwide. As the gaming industry in China evolves, it’s not just about numbers - this growth reflects the creativity, innovation, and passion driving the sector forward. With the momentum building, the future of gaming in China has never looked brighter!

Read more: China Video Game Sales Hit Record $44bn


?????? Australian games sector employment "steady" as industry generates $211.9m in 2024. The Australian video game industry generated $211.9M USD in 2024, with employment remaining steady at 2,465 developers. Despite global challenges, 61% of studios plan to hire in 2025, and 81% expect stable or growing headcounts. 93% of revenue came from international markets, with Victoria as the leading development hub. Tax incentives and government funding are crucial to sustaining growth, per IGEA.

Read more: Australian games sector employment "steady" as industry generates $211.9m in 2024


?? ??Xsolla has teamed up with telecommunications leader StarNest and Azerbaijan’s Innovation and Digital Development Agency to launch the Xsolla StarNest Academy and Incubator Program. ??

This groundbreaking initiative is set to:

  • Support aspiring game developers and entrepreneurs in Azerbaijan
  • Provide training, resources, and mentorship for the next generation of talent
  • Foster innovation in the country’s growing digital and gaming ecosystem

The StarNest Academy and Incubator represents a significant investment in nurturing creativity and shaping a thriving gaming industry in the region. ??

Read more: Xsolla partners with StarNest to launch game development academy in Azerbaijan?


Partner Success Story

Ask

New payment integration improves Japanese players' experience

Challenge

In 2023, Xsolla opened a new office in Japan to boost its Asian presence and provide a solution to the challenge currently facing Japan's gamers and developers - a need for enhanced payment options.

Solution

Thanks to the addition of PayPay, Xsolla has enhanced Pay Station, our leading solution for processing transactions in 200 countries with over 700+ payment methods. Pay Station now allows players in Japan to pay for games just like they do for food, shops, and more. With this new local option, Japan’s developers can easily monetize their games and appeal to a broader audience.

Result

Fueled by the addition of PayPay to its diverse payment options, Xsolla experienced huge growth, surpassing $100,000 in sales, achieving an ARPU of $26, and welcoming over 90 new games within a short timeframe.

By The Numbers

>$100k

Sales volume

>75%

Conversion rate

>5,000+

Transactions

>90+

Game titles using PayPay

Technical Aspects Included:

Xsolla Pay Station with PayPay

  • Broaden your game's appeal to 70+ million of Japan’s gamers, increasing your reach and market share.
  • Maximize conversions by offering an extra payment option for customers at checkout.
  • Strengthen customer loyalty with the best checkout experience possible, powered by PayPay.


With expert guidance in video game monetization, developers and publishers can unlock new opportunities to expand their games for a global audience. Connect with one of our experts to discover how Xsolla's solutions can seamlessly integrate with your platform, helping you level up monetization with ease.


READY TO LEVEL UP YOUR GAME?


What's New At Xsolla?

At Xsolla, we believe in the power of web shop regional pricing to help mobile game developers succeed globally. By tailoring prices to align with local markets, you can maximize revenue, improve user experience, and build trust with players. Our case study shows it works—boosting revenue by 12.8%, conversions by 18.7%, and paying users by 12.7%. With our tools, enabling regional pricing is easy and effective. Learn how you can get started today!


We’re thrilled to announce our groundbreaking partnership with iBLOXX, a leading studio in next-gen multiplayer blockchain games. This collaboration, launched at PGC Dubai 2024, marks a major milestone in our mission to foster growth and innovation in the MENA gaming ecosystem. Together, we’re bringing StrayShot—a Web3-powered, competitive third-person shooter—to players worldwide. Stay tuned for this game-changing evolution! Learn more about this partnership!


We’re excited to introduce Once Upon Tomorrow Fortnite Island, an immersive Fortnite Creative map inspired by Shurick Agapitov’s novel Once Upon Tomorrow. Developed with Unreal Editor for Fortnite (UEFN), this map combines intense parkour challenges with rich storytelling. It’s a bold step in blending narrative and gameplay, offering players a dynamic adventure that brings the novel’s world to life. Dive in and experience the story like never before! Check it out!


We’re proud to have partnered with the Latin American Games Showcase (LAGS) to celebrate the incredible talent of LATAM game developers. Through our Xsolla Partner Network, we’re empowering these creators to connect with global audiences, showcase innovative titles, and collaborate with influencers. It’s all about fostering growth and creativity in the LATAM gaming community while spotlighting the unique voices shaping its future. Learn more about Xsolla and LAGS!


Navigating tax compliance is complex, but at Xsolla, we simplify it for game developers. As your Merchant of Record, we handle tax calculations, collections, and filings globally, ensuring you’re ready for 2025’s tax changes. From VAT increases in Slovakia and Indonesia to new digital tax frameworks in Kenya, we keep your operations seamless and compliant. Let us help you optimize your pricing and expand with confidence. Gear up for success in 2025!


In today’s competitive gaming market, strategic fundraising is essential. At Xsolla, we empower developers through solutions like the Funding Club and Accelerator program, connecting you with investors, publishers, and tailored mentorship. With over 180 active partners and proven success in helping developers secure funding, we’re here to turn your vision into reality. Let us help you stand out and achieve your goals! Learn how Xsolla can help you fund your project!


Our latest blog explores how direct-to-consumer (D2C) strategies, loyalty programs, and custom storefronts are revolutionizing the gaming industry. D2C channels empower developers with increased revenue, player insights, and brand control, while loyalty rewards enhance retention and engagement. Learn how Xsolla Mall streamlines D2C adoption, helping developers overcome platform fees, improve player relationships, and unlock growth. Ready to elevate your business? Let’s build a thriving gaming ecosystem together. Check out the blog to discover more!


Welcome to The Xsolla Report: Autumn 2024 Edition

Stay ahead of the curve with the most recent edition of The Xsolla Report! This comprehensive guide is filled with the latest data forecasts, emerging trends, and expert insights to help you craft impactful growth strategies and lead the way in the gaming industry.

What’s inside:

  • Women in Gaming: Explore the rising impact of women in gaming and their pivotal role in shaping the future of the industry.
  • The Mobile Gaming Landscape: Delve into the evolving mobile gaming market and understand its transformation in a post-DMA world.
  • Mastering Mobile Web Shops: Discover how direct-to-consumer strategies are revolutionizing success in the mobile gaming space.

Elevate your strategy with actionable insights—get the report today!

Stay ahead—download the report now and unlock new opportunities for your gaming business!


Where Will Xsolla Be Next?

Want to take your game business to the next level? Meet our experts at an upcoming gaming or fintech event and learn how Xsolla’s solutions can boost your revenue and drive sustainable success. Partner with us to unlock fresh growth opportunities and build a thriving future for your business.


Check out the highlights from our trip to Hyderabad for IGDC 2024!


Xsolla Careers

Passionate about gaming? Turn it into your career with Xsolla! We're hiring creative minds to join our innovative, collaborative team and help shape the future of gaming. With competitive salaries, growth opportunities, and roles in game development, marketing, and tech, there's a spot for your unique talents. Ready to make an impact? Join us and build the future of gaming together! ????

??Hot open roles:

  • Anaplan Model Builder, Hybrid: Los Angeles - Learn more
  • Application Security Specialist, Onsite: Kuala Lumpur - Learn more
  • Assistant Controller, Hybrid: Los Angeles - Learn more
  • Celonis Data Engineer, Onsite: Kuala Lumpur - Learn more
  • Community/Social Media Manager - Web3, Hybrid: Los Angeles - Learn more
  • Data Warehouse Architect, Hybrid: Montreal - Learn more
  • Data Warehouse Architect, Remote: Belarus/Serbia - Learn more
  • Director of Operational Excellence and PMO, Hybrid: Los Angeles - Learn more
  • Global Banking and Payments Director, Remote - Learn more
  • Internal Communications Manager, Hybrid: Los Angeles - Learn more
  • VP of Engineering, Onsite: Kuala Lumpur - Learn more


???? Internship Opportunities

  • Internship for Product Management - Onsite: Beijing [APPLY HERE]

  • Internship for Human Resources - Onsite: Malaysia [APPLY HERE]
  • Internship for Office Management - Onsite: Malaysia [APPLY HERE]
  • Internship for Quality Assurance - Onsite: Malaysia [APPLY HERE]

Don't see a role that matches your skillset? That's okay! Email us your resume at [email protected] and we'll go from there.


Longevity. Opportunity. Vision. Enjoy the game! ???

Read about our mission here: https://xsolla.com/equal-access-for-everyone

Speak with our experts here: https://xsolla.com/events/talk-with-an-expert/booking

Sign up for an Xsolla Influencer Account to get paid for promoting games you love HERE

Stay ahead of the game with updates on the latest drops, deals, and rewards on X.LA HERE

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Underneath My Caustic Exterior, I’m… Still Pretty Caustic.

The #XsollaTeam

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